Articles
Tag: cxm
-
How to Deliver Personalized B2B Experiences With AI
Actionable tips to help marketers use artificial intelligence to deliver personalized experiences to their leads.
Continue reading...
-
Forrester Names IBM Only Conversational Computing Leader, and Other DX News
A look back at the week in customer experience software news.
Continue reading...
-
How 5 Companies Successfully Introduced AI Into the Customer Experience
Five examples of how companies have introduced artificial intelligence into the customer experience for the benefit of all.
Continue reading...
-
Augmented Reality's Next Frontier Is Business Innovation
Are you ready to embrace the change augmented reality is bringing to the workplace?
Continue reading...
-
What Is Deep Learning and How Does it Relate to AI?
As AI becomes more ubiquitous it is important to understand the distinctions between its various forms.
Continue reading...
-
How to Use Salesforce for Project Management
Reviews of three project management plugins for Salesforce: Taskfeed, TaskRay and Mission Control.
Continue reading...
-
Strategic Vision From Today's Chief Digital Officers (CDO)
We caught up with three CDOs to find out how they define their role and their goals for 2018.
Continue reading...
-
Big Tech in the Crosshairs
Leading digital companies are coming under fire for suspect business practices.
Continue reading...
-
Why Authentic Marketing Is Really Your Only Option
Authenticity is important, without it you just create dissonance and leave prospects and customers annoyed.
Continue reading...
-
8 Tips For Marketing to Millennials
In the wake of the Cambridge Analytica data harvesting outrage, marketers should use tried and tested means of reaching this coveted demographic.
Continue reading...
-
Navigation Design: Twins and Minimalism
Navigation on your site should be as robust as necessary for any given task. In most cases, that means not much navigation at all.
Continue reading...
-
ICYMI: Agile, Kanban, Scrum: Why Choose?, AI is the Future of CX, More
The top articles, resources and events on CMSWire from the week of April 9-13, 2018.
Continue reading...
-
How to Measure Customer Experience Beyond Net Promoter Score
Satisfied customers will drive your business. Your task is to improve your customers’ experience. Here's a look at how to measure it.
Continue reading...
-
DemandJump Secures $6 Million, Salesforce Pardot Releases Emoji, More News
Catching up on the week in customer experience software news.
Continue reading...