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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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The Overlooked Owned Channel Sitting in Every Inbox
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Three dogs sitting outdoors beside a large collection of golden trophies and ribbons on a grassy field, symbolizing award success and achievement.
How to Win a CMSWire IMPACT Award. Inside the Application Playbook
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Customers line up at a busy deli counter beneath retro signage reading “Catering for All Occasions,” as servers take sandwich orders behind the counter in a black-and-white photo.
What Is Customer Experience (CX) and Why Does It Matter Today?
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A small golden puppy eats from a white food bowl labeled “FOOD” with paw prints, standing on a light wooden floor in a bright home setting.
Culture Eats Strategy, But CMOs Decide What’s on the Menu
A healthcare professional gently holding a patient’s hand in a comforting gesture, symbolizing compassion and trust in medical care.
How WellSpan Humanizes Healthcare Through Digital Experience
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Some Consumers Find Zero Benefit With AI in Customer Service
Three dogs sitting on grass beside their owners during an outdoor training session — a golden retriever, a white poodle mix and a brown terrier — all on leashes and looking forward.
Untrained Customer Service Agent? Nope. Untrained AI? Nope.
A red wooden figure stands on a red bridge connecting two stacks of wooden blocks, linking a line of neutral-colored figures to the other side — symbolizing leadership, connection and bridging gaps in decision-making.
Social Proof and the Confidence Gap: What CX Leaders Can Learn From B2B Buyers
Two horses standing close together in a grassy field appear to be playfully “talking” or laughing with their mouths open, showcasing expressive faces and messy manes.
Your Boss Needs a New CX ROI Language: The Customer Asset Model
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Articles Tagged "Alteryx"

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Big Data
What Analytics Vendors Can Tell You About the US Presidential Election
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Analytics
Gartner Shakes-Up Its BI and Analytics Platforms MQ
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Big Data
Alteryx Reels In Money, Customers and a Partner
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Big Data
3 Vendors Lead the Wave for Big Data Predictive Analytics
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Analytics
Gartner's Look at Advanced Analytics Vendors: Are You Using a Winner?
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Big Data
No Data Butler? Alteryx's Newest Release Can Help
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Big Data
Will Salesforce's New Analytics Cloud Make Waves? #DF14
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Big Data
Why Alteryx Won a Whopping $60M in New Funding
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Big Data
Alteryx and Tableau Redefine Analytics #data14
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Big Data
Is the Big Data Backlash Real?
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Big Data
Time Out: You Can Quit Looking for Data Scientists
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Information Management
Alteryx + Revolution Analytics Partner to Deliver First Class Business Intelligence to All
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Customer Experience
Predicting Customer Behavior with Analytics Begins with a Plan
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Information Management
Alteryx + Tableau = Big Data Insights, No Data Scientist, No IT Intervention Required
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Customer Experience
Alteryx Receives US$ 12 Million to Expand Reach of Data Analytics Platform
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Customer Experience
Instant Analytics Debuts from Alteryx
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Customer Experience
Alteryx Unveils Big Data Platform Updates, Featuring Revised Interface, Social Media Feeds
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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