Articles
Tag: brian wallace
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Blockchain Makes Inroads in the Enterprise at Consensus
The cryptocurrency industry is starting to gain a measure of popularity with the mainstream.
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The Rise of the Chief Data Officer
The chief data officer (CDO) position continues to gain importance within organizations.
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Everything You Think You Know About Networking Is Probably Wrong
The power of networking, beyond job seeking.
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Augmented Reality's Next Frontier Is Business Innovation
Are you ready to embrace the change augmented reality is bringing to the workplace?
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4 Marketing Automation Trends to Watch in 2018
The trends to watch in 2018 include the emergence of technologies that allow marketers to create more personalized experiences for target prospects at scale.
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How B2B Companies Can Build Their Brands on Instagram
What started out as a simple photo-editing and sharing tool is now embraced by large B2C brands as a way to reach younger demographics. Today, Instagram is mainstream. The platform is used by over 800 million people, and B2B brands like Salesforce, EY and IBM rely on it to
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What Does Brand Loyalty Mean Any More?
Is brand loyalty dead? The question is a lot more complicated than you might think. Historically, brand loyalty has gone through some changes over time, adapting to both issues of product quality and to issues of consumer preference.
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![Who's Ready for the GDPR? [Infographic]](/~/media/647ea674667d47b08131d6374502bfe4.jpg?mw=155&mh=117&hash=D125A10F5F4ADCC373DA72BAC5B0FB8917478D3A)
Who's Ready for the GDPR? [Infographic]
The European Parliament passed the General Data Protection Rule (GDPR ) in April 2016. The law is one of the most sweeping privacy laws protecting citizens ever to be put on the books, and is scheduled to take effect on May 25, 2018.
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Adulthood Is So Overrated: Coping With Life After College & New Grads
Hiring recent college graduates is tricky. Even those with the best transcripts are still missing a lot of skills they need to make it in the real world. According to the American Association of Colleges and Universities, employers want more than the right degree and good grades- they want
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It's National Cyber Security Awareness Month: Are You Protecting Your Data?
Before the month of October ends, let's take a moment to acknowledge National Cyber Security Awareness Month. It's arguably the most important and least understood awareness months out there.
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That Millennial Thing: How to Train & Develop a New Generation of Leaders
Are great leaders made or born? It's a question we've long debated on CMSWire — here and here and even here. And while there are valid arguments both ways, one thing is clear: Everyone, including the most natural born leaders, can benefit from training and development.
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Trump? Clinton? Either Way, You Can Capitalize on Election Buzz
Sometimes world events play right into your company’s marketing plan. While politics generally aren't one of those things, the conversations surrounding elections and issues can be used to your advantage.
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'My Dog Hates Hugs': How Marketers Can Deal With Viral Research
Studies can take the internet by storm, sounding alarm bells about the next major (or minor) catastrophe that will befall the human race. Sometimes it’s serious: a scientific study recently confirmed the link between wireless devices and brain tumors. If additional research confirms this data, it could mean serious
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![How Delivery Mistakes Can Kill E-Commerce [Infographic]](/~/media/e0f5913f5dd1442f94c471535c761da8.jpg?mw=155&mh=117&hash=A23DE87019375B1E3A3599C7B5A86510301AB6B4)
How Delivery Mistakes Can Kill E-Commerce [Infographic]
Even if online retail is a small portion of your company’s business, the fulfillment center is crucial to your success. If customers don’t get what they want when they want it — without delays and mistakes — your business looks bad.
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