Articles
Tag: community
-
The Community Platform Landscape: Your Options Today
Community platforms have gone through some dramatic changes in the last few years. Here's what you need to know today.
Continue reading...
-
Ted Hopton: Authentic Leaders Inspire Respect, Admiration and Imitation
Ted Hopton of AppFusions talks digital transformation strategies, digital workplace measurement and more in our latest digital workplace leaders interview.
Continue reading...
-
Online Communities and the Campfire Principle
Campfire experiences are where community relationships actually begin and grow richer.
Continue reading...
-
10 Ways to Measure the Success of your Customer Advisory Board Program
CAB managers need to create, track and measure quantifiable results of the performance of their customer advisory board programs.
Continue reading...
-
7 Lessons From Asana’s Community Launch
Asana launched a thoughtful and robust three-pronged community program, paving the way for other organizations looking to do the same.
Continue reading...
-
Just Because You Call it a 'Community' Doesn't Make it One
We must recognize Mirage Communities to clarify what to build for organizations, where to invest effectively and how to remain honest in our intentions.
Continue reading...
-
How Can Community Managers Add Value to a Digital Transformation?
Community managers act as both a canary in the digital coal mine as well as a first responder when problems go awry.
Continue reading...
-
Why B2B Firms Should Build a Brand Community in Each Customer Organization
When it comes to B2B businesses, it pays to have multiple brand ambassadors within every customer organization.
Continue reading...
-
Gamification in Community Building: When Does it Work?
Gamification can be a powerful tool to increase engagement. Unfortunately too often it's used to reward trivial activities.
Continue reading...
-
Mapping Employee Experience Stages to Your Technology Landscape
What tools come into play during the different stages of an employee's time with a business?
Continue reading...
-
Employee Experience Isn't About Mapping Journeys, It's About Bridging Organizational Tribes
A lot of the activities credited as creating strong employee experiences only lead to short-term gains. Businesses need to dig deeper.
Continue reading...
-
Can Harley-Davidson's Community Revitalize the Brand Yet Again?
Can Harley evolve its thriving customer community without alienating its loyal riders?
Continue reading...
-
Advocacy vs. Community: What's the Difference?
When brands confuse advocacy and community, they tend to go down rabbit holes and pick the wrong technology, resourcing and metrics.
Continue reading...
-
Don't Base Your Brand Community on Hope: Research Matters
Building brand community requires research.
Continue reading...