Articles
Tag: conversions
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Google Introduces Conversion Goals for Google Ads
Google announced conversion goals for Google Ads on Nov. 1. Marketers can expect to see the new feature in the coming weeks.
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Google Analytics Modeled Conversions Pick Up Where Cookies Leave Off
As the sunset of third-party cookies looms large on the tech horizon, marketers have been looking for alternatives to fill in the gaps.
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Lift AI Teams up With Drift to Help Boost Website Conversions
Lift AI, an anonymous buyer intent data solution, is teaming up with revenue acceleration platform Drift to help businesses boost website conversions.
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Highlights From Google's Marketing Livestream
Catching up on the big takeaways for marketers from the Google Marketing Livestream 2021 event.
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How to Increase Blog Post Conversions
Blog posts falling on deaf ears (or...blind eyes)? Here are some strategies that can help increase your blog post conversions.
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3 Ways E-Commerce Sites Can Avoid Being Creepy
Excuse me for stating the obvious but your customers don't want to be treated like anonymous faces in a massive crowd.
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Can Customer Messaging Apps Improve Conversions?
Few people who are in the middle of an online transaction want to stop to make a phone call with the sales team. Chat support is faster, but it isn’t always great either because you sometimes have to liberate yourself from a labyrinth of menu items just to find help.
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