Articles
Tag: data privacy and security
-
Web Scraping Explained: What It Is and Why You Should (or Shouldn't) Use It
A definitive guide (for marketers, developers and everyday users) on what web scraping is and how to use it.
Continue reading...
-
5 Best Practices for Using AI in Your CX Strategy
Want to enhance your brand's customer experience strategies? Learn how with these five AI in CX best practices.
Continue reading...
-
Is Web3 a Buzzword? Or the Real Deal?
Will Web3 bring democracy and privacy back to the web, or is it all a baseless fairytale? See what the experts say.
Continue reading...
-
Building Look-Alike Audience Modeling in the First-Party Data Era
The rise of new privacy measures will result in big changes to marketing strategy. Learn how you can create look-alike audiences with only first-party data.
Continue reading...
-
How the FTC's Children's Data Collection Complaint Against WW Impacts Marketers
How does the FTC's decision against WW International for targeting children under 13 affect marketers? More ways than one, it turns out.
Continue reading...
-
How Web3 Changes the Content Model
How will the new Web3 content models affect the way brands approach content, marketing and advertising?
Continue reading...
-
Is It Possible to Have Both Privacy and Personalization?
Today's consumers are wearier of data collection than ever. Can brands continue to offer personalization without invading privacy?
Continue reading...
-
'A Reckoning.' The Direct to Consumer Craze Is Slamming Into Reality.
An industry built on cheap Facebook ad space and low-cost shipping is crashing, with no bottom in sight.
Continue reading...
-
2 Years Into COVID: What CX Strategies Work Now
COVID has changed the CX landscape as we know it. Learn exactly what customers expect and how to meet their shifting needs with these five CX strategies.
Continue reading...
-
Meta's Metaverse: The Future of Digital Experience Marketing?
Meta's Metaverse could be a new era in digital interaction — or a privacy nightmare waiting to unfold.
Continue reading...
-
How Will Web3 Improve the Customer Experience?
Web3 puts control of data back in the hands of users. But what does that mean for marketers, consumers and the future of the customer experience?
Continue reading...
-
What iOS 15 Means for Marketers
Companies like Apple and Google are notorious for making system updates that leave marketers scrambling to adjust their advertising and marketing strategies.
Continue reading...
-
Does Your Organization Need a Chief Data Officer? Probably
While there is a growing number of roles in today's organizations, one of the most important is that of Chief Data Officer. But does your business need one?
Continue reading...
-
What Marketers Need To Know About the Colorado Privacy Act
The Colorado Privacy Act has been signed into law. How does it compare to the California Consumer Privacy Act?
Continue reading...
Displaying 1-14 of 26