Articles
Tag: database management
-
Why B2B Marketers Neglect Important Data Quality Issues
Lead quality is a big issue. According to a recent Ascend2 survey (pdf), “Improving the quality of leads generated is a top priority for 77 percent marketing influencers, ahead of all other lead generation goals.” The topic came up during a great conversation with David Lewis, CEO of DemandGen.
Continue reading...
-
Rethinking CX: Measuring Apps & the Quest to Improve Them
“In measurement,” wrote CMSWire’s Gerry McGovern last February, “you must constantly ask this question: Am I measuring what is important?” If at some point the answer came back “No,” would you stop constantly asking? And what measures would you be willing — or able — to take next? The
Continue reading...
-
Ellison Does His Own Demos, Loves His New Job #OOW14
It was classic Larry Ellison on stage, part brilliant computer scientist, part hammy comedian, always entertaining. Oracle OpenWorld, his company's mammoth annual convention that virtually shuts down the heart of San Francisco's SoMa district, will continue through tomorrow.
Continue reading...
-
InfiniDB 2.0 Supports Big Data, Analytics
While there is a general consensus about the need to manage the explosion of data across an enterprise, there are many different views as to how that should happen. Texas-based Calpont has upgraded its InfiniDB to v2.0 to now include fast data loading and improved query response times. Speaking to
Continue reading...
-
EMC Intends to Expand Big Data Computing with Greenplum Buy
Although influenced by multiple Enterprise CMS passion attacks, in its heart, EMC (news, site ) has always been a data storage/management company. Having experience with managing large content/case/records assets in the enterprise is part of the attraction.
Continue reading...
-
Ingres Engages Alfresco for Open Source Enterprise CMS Appliance
Ingres Corporation, a provider of open source database management, released the Ingres Icebreaker Enterprise Content Management (ECM) Appliance. The new appliance (we'll get to what it is exactly in just a moment) is powered by Alfresco and aims to lower the total cost of ECM ownership. Will the
Continue reading...
-
Simplexo-Ingres: Simple Real-Time Enterprise Search
Simplexo is on a mission to make real-time enterprise search simple, efficient and functional. Ingres is on a path to make open source databases manageable and supportable. Combine the two, and you have a super-fast and secure method of searching, accessing and managing database information.
Continue reading...
-
Alterian Platform Strategy Focuses on Web CMS
So an integrated marketing platform provider went out and bought a web content management company. That was story several months ago for Alterian and Mediasurface. But now that it's all said and done, what's the plan going forward? Alterian lays out their new platform strategy.
Continue reading...