Articles
Tag: digital experience platforms
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Modular Marketing Tech: Why Great Marketing Needs Room to Experiment
Many large marketing platforms make the mistake of forcing people into their own, predefined user experience patterns. There's a better way.
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Is Your Organization Ready for a Digital Experience Platform?
We catch up with experts and practitioners to get their thoughts on the recent release of Gartner's DXP report.
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Why Did Gartner Kill the Web Content Management Magic Quadrant?
Does Gartner's termination of the Web Content Management Magic Quadrant signal a greater impact to the broader industry?
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Has the Suite DXP Dream Failed? The Case for Modular Digital Experience Platforms
The dream for suite DXPs was to reduce complexity, but the reality is these bundles grow more complex with every new acquisition.
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What Does the Future Hold for Digital Experience Platforms?
On the heels of Forrester's Digital Experience Platform (DXP) Wave, we discuss key market movements for DXPs.
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How Customer Expectations Powered the Evolution From CMS to DXP
The evolution from web CMS to digital experience platforms was a natural one, pushed along by customer demands and expectations.
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What You Need to Know About Digital Experience Platforms
On the heels of Gartner's Magic Quadrant for Digital Experience, we highlight some key findings and strategies in the digital experience software arena.
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How Digital Customer Experience Software Has Changed in 5 Years
Digital experience technology has changed dramatically in just a few short years. How has it changed and what drove the change?
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12 Considerations When Implementing Customer Data Platforms into DXPs
Customer data platforms are gaining popularity, but marketers still have to face the realities of integrating them with existing systems.
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Investigating the Cost, Integration and Other Realities of Digital Experience Platforms
Here we try to break through the hype of digital transformation and digital experience platforms to get to the essential core of necessity.
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9 Tips to Consider When Selecting a Digital Experience Platform
With customer touchpoints spanning desktops, mobile devices and more, organizations are seeking a single platform to help deliver better digital experiences.
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From Web CMS to DX Platforms: The Evolution of Content Management
Content management systems have evolved from CMS tools to WEM systems to DX platforms. How do you choose which one is right for you?
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The Curious Tale of Sitecore Analytics Adoption
Despite Sitecore's growing user base, customer's don't seem to be embracing their analytics offering. CMSWire's Erika Morphy investigates why.
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Build Your Digital Customer Experience Platform Brick by Brick
Deliberately choosing each piece of your DX stack ensures purpose-built solutions for your needs.
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