Articles
Tag: digital
-
11 Rules for Selecting the Right Content Management System (CMS)
Choosing a content management system for your business is a huge investment and risk. Here are tips to make sure you get it right.
Continue reading...
-
A Look at the Top Workplace Tools by Adoption
Okta's list of the most popular workplace apps by adoption uncovers some surprising trends around what is actually being used in the workplace.
Continue reading...
-
Digital Experience 2018: Reader Advisory Board Trend Predictions
CMSWire Reader Advisors offer their thoughts on what will be hot in digital experience and digital workplace in 2018.
Continue reading...
-
Getting to the Heart of the Customer Journey
"Is there nothing I can say, nothing I can do to change your mind?" — Rolling Stones A visitor’s journey through a website is as much about the heart as it is about the mind.
Continue reading...
-
Men Are Emotional, Women Are Rational
When confronted by data, our gut instincts, received wisdom, common sense and stereotypes are often proven to be wrong. We need to be able to change our opinion based on evidence. I was brought up to believe that women are more emotional and less rational than men.
Continue reading...
-
Putting Data to Work for You and Your Customers
Data defines the Digital Age. It plays an integral role in almost every aspect of our lives and has become the operative force in the evolution of commerce and technology.
Continue reading...
-
5 Ways Analytics Helps You Win (and Retain) Customers
Peter Drucker once said: “The purpose of a business is to create a customer.” In today’s world, successful businesses not only create customers, they find ways to keep and grow them. Businesses are increasingly turning to tools such as predictive analytics and machine learning to make that happen.
Continue reading...
-
Siteworx Rebrands, Focuses on Agility, Speed
Siteworx believes digital experience (DX) execution is about speed and agility — and it has just launched a new way for B2B companies to achieve it. As part of a larger rebrand, the Reston, Va. digital experience agency is capitalizing on its accelerated time to market strategy.
Continue reading...
-
Break Through Your Digital Experience Barriers
In the race to execute digital experience for your customers, you must become a leader in what Jahia Solutions calls the “third wave.” It’s no longer about just web experience, or just one channel.
Continue reading...
-
E-Spirit, Falcon-Software Share Digital Transformation Insights
There are two things many marketers and their organizations now realize about digital transformation: it’s a long road — and it’s a necessary one. During a CMSWire webinar with Falcon-Software, Guy Schneider, vice president of sales in North America at e-Spirit, stressed that digital transformation is not just a
Continue reading...
-
CMSWire @Lunch: 3 Excuses for Digital Transformation
It was being called “the move to digital” or “digitalization” or “the digitizing of the workforce” (a misuse of at least one of those words) when I set foot at my first computer conference in the summer of 1978.
Continue reading...
-
The Customer is the Meme
The key to transforming an old-model organization is to flood it with the experience of the customer. The experience of the customer is the spear point of change.
Continue reading...
-
Did Twitter Just Open Pandora's Box?
You're either kissing the ground or shaking your fist at the sky right about now. Twitter has dropped its 140 character limit on direct messages (DMs).
Continue reading...
-
EU Wants Tighter Privacy Regs
The European Union (EU) has enacted tough new laws that will tighten up the use of personal data by organizations operating within the EU. The new framework, which was agreed upon yesterday, comes at the same time the privacy regulator in Belgium announced legal action against Facebook.
Continue reading...