Articles
The bot world is slowly growing up and the next-gen bots will be able to do pretty impressive things, like develop relationships with customers.
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Expectations of constant increases in productivity are not realistic, but there are ways to maintain productivity to stave off a decline.
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Unsupervised learning is a type of machine learning algorithm that is becoming more popular as the amount of data being produced continues to increase.
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Need to train your machine learning algorithms? Well, robust voice datasets are few and far between but here are nine that may fit your needs.
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Supported by the most advanced technology on the back end, a conversational experience is an easy and conversant exchange between customer and company.
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Developing an emotional connection with a customer is one important rule to follow when building loyalty.
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You can either build a voice dataset or borrow one from a public source. Either scenario, though, comes with its own unique challenges.
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Privacy Shield’s future is in serious doubt. What should US companies that self-certified to the framework do now?
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Here's why marketers need to start experimenting with virtual and augmented reality now.
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Algebraix Data is testing the waters for an initial coin offering with a token pre-sale launch this week. Its big picture plan is to put data ownership back in the hands of the consumer.
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Loyalty programs are one of the low-hanging fruits for blockchain’s use in marketing. The market is already starting to see activity in this area.
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2014 wasn't the year Facebook staked an unshakeable claim for the hearts and minds of brands and consumers. By the time Jan. 1, 2014 dawned, that had already happened. 2014 also wasn't the year that companies became savvy in their use of social media to promote products.
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It's complicated. It's expensive and we don’t have the budget for it. There are no unifying standards. The apps are complex.
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When you think "marketing cloud" you probably think Salesforce.com and Adobe — and for good reason. These two providers have solid offerings that stay competitive with a steady addition of new features, industry experts concur.
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