Articles
Ever since SDL bought Fredhopper in January 2010 it has been developing the technology to optimize the online shopping experience offered by retailers. Today with the release of v7.
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Online shopping offers so many choices for consumers, which poses a challenge for retailers looking to tailor choices to buyers’ desires. Customer Experience Management vendor SDL announced the release of its Fredhopper 7.2 platform, which offers new features to help retailers target and personalize their online stores.
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2009 separated the companies with solid business models from those whistling in the wind. SDL (news, site) showed it is on the right track with impressive results. Smart Buys Make For Smart Money In what are universally acknowledged as the toughest markets for decades, British-based content management
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SDL (news, site ) adds online retailing to its list of skills via the acquisition of European eCommerce company Fredhopper. Hop to the Shops Dutch company Fredhopper provides the power behind over 100 UK and European brands; including Clarks Shoes, B&Q DIY stores and up-market supermarket Waitrose.
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