Articles
Tag: mailchimp
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ICYMI: Are Marketers Ready for 2022? What's Behind Intuit's $12B Acquisition?
Catching up on the highlights from some of our articles on CMSWire.com from last week in our ICYMI feature.
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What Marketers Need to Know About Intuit's $12B Acquisition of Mailchimp
Getting behind the largest acquisition of a standalone marketing provider — Intuit's $12 billion grab of Mailchimp.
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Intuit Acquires Mailchimp for $12 Billion, D4t4 Updates Celebrus CDP & More CX News
Intuit acquired Mailchimp for $12 billion in a big boost for email marketing software, leading our news roundup in CX for the week.
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Pega Acquires Qurious, Salesforce Introduces Loyalty Management & More CX News
In this week's CX newsbyte, acquisitions from Pega, Mailchimp and Verve, an update from Salesforce. All that and more from the world of customer experience.
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Déjà Vu: Microsoft Releases 'Free' Connections Email Marketing Tool
Think ‘free’ and you don’t generally think Microsoft. That, however, is about to change. During its Inspire partner conference taking place this week in Washington, D.C., the Redmond, Wash.-based company announced the release of Connections, a free email marketing app.
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MailChimp Brings Free Marketing Automation to PrestaShop Ecommerce
MailChimp is on a roll. Two months ago, it started offering its marketing automation tools for free. Now it's offering ecommerce solution PrestaShop consumers free integration with MailChimps marketing tools. Paris-based PrestaShop is a free, open source ecommerce solution. The software is published under the Open Software License
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LinkedIn, Vista Equity Partners Acquire Sales Tech Companies, More News
LinkedIn and Vista Equity Partners each went after their share of the sales technology pie through separate acquisitions this week. LinkedIn announced it acquired Redwood City, Calif.-based sales tech provider Heighten in a move designed to bolster its Sales Navigator platform. Officials at LinkedIn made the announcement on Tuesday. Meanwhile,
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MailChimp Gives Away Its Marketing Automation Tools
MailChimp is giving away the goods. Namely, its automated marketing email capabilities — previously only available at extra cost — are now being offered gratis to all of its 15 million existing customers.
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MailChimp Integrates Facebook Ads With Email Marketing
MailChimp has ventured out of its email marketing comfort zone with a Facebook advertising integration. Users of the email marketing platform can now create Facebook ads and track performance in the same platform. MailChimp officials said customers wanted the Atlanta-based provider to "take the MailChimp magic to other marketing channels.
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MailChimp's Mandrill Move Enrages Email Users
Email marketing provider MailChimp made a move this week that set off a barrage of complaints from users who promised to abandon the product. MailChimp announced Wednesday that Mandrill, the email delivery API that developers use to send transactional emails from websites and applications, will become a paid add-on
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Mailchimp: Automation is Just Good Marketing
Mailchimp's evolution into the enterprise
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Zendesk Integrates with MailChimp, SurveyMonkey; Extends Customer Support
A month ago, we reported on the state of the multichannel customer experience. Despite brands' ability to create a presence across mobile, social and desktop channels, a Zendesk survey found that a majority of customers felt as if brands weren't necessarily using these channels to deliver a consistent or seamless
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For Love of Email: The Strange Story of MailChimp
Mention MailChimp -- and you'll probably think of a global email marketing provider. But if you think of a strip club, inside jokes, coloring books, monkey hats for cats and a willingness to put the customer experience ahead of technology, well, that would be accurate, too.
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MailChimp Enters Simple Marketing Automation Market
Email service provider MailChimp is diving into the marketing automation world with its latest release, which triggers email based on specific website actions. With MailChimp v8.8, a feature called Goal allows companies to connect website content like purchase confirmation pages or other popular pages to email that tracks customers visits.
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