Marketing & CX LeadershipCMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered. NewsSalesforce to Acquire Fin for $3.6 Billion, Adding AI Customer Service Agent to Agentforce PortfolioRead nowFeatureWhat Is Customer Lifetime Value and How Is It Calculated?Read nowEditorialWhen AI Agents Can Act, Permission Rules Are the New GuardrailsRead nowThe CMO's Case for Using AI Beyond the Busy WorkAcknowledgement Is the CX Strategy Most Organizations Are OverlookingThe Best Marketers Right Now Aren't Better PromptersCustomer Trust in the Experience Era Starts Behind the ScenesThe Automation Era Is Over. Agent Empowerment Is What Comes Next.PegaWorld 2026 Helps Usher in the Age of AI AccountabilityExplore the Marketing & CX Leadership Channel
EditorialDigital WorkplaceHoney, I Shrunk the (Digital Workplace) CoreFeatureEnterprise CMSRefineryCMS, a New Solution for the Ruby on Rails WorldFeatureWeb CMSArche Launches Custom, Modular CMS for Small Business