Articles

Tag: purpose driven

  • Want Profits? Start with Purpose

    If someone asked you to define the purpose of your company — other than to make money — would you be able to give an answer? Without a clear sense of purpose, not only do you risk losing out on growth, wallet share and profits, but you could also miss

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  • Zen and the Art of Company Culture

    Think of an organization or company you admire. It seems to accomplish things your company only talks about in endless meetings. Not only does it deliver the goods, its customers relish its products and services.

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