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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Three dogs sitting outdoors beside a large collection of golden trophies and ribbons on a grassy field, symbolizing award success and achievement.
How to Win a CMSWire IMPACT Award. Inside the Application Playbook
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Customers line up at a busy deli counter beneath retro signage reading “Catering for All Occasions,” as servers take sandwich orders behind the counter in a black-and-white photo.
What Is Customer Experience (CX) and Why Does It Matter Today?
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Editorial
A small golden puppy eats from a white food bowl labeled “FOOD” with paw prints, standing on a light wooden floor in a bright home setting.
Culture Eats Strategy, But CMOs Decide What’s on the Menu
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A healthcare professional gently holding a patient’s hand in a comforting gesture, symbolizing compassion and trust in medical care.
How WellSpan Humanizes Healthcare Through Digital Experience
Large boulders and debris from a rockslide blocking a narrow mountain road surrounded by steep cliffs and greenery.
Some Consumers Find Zero Benefit With AI in Customer Service
Three dogs sitting on grass beside their owners during an outdoor training session — a golden retriever, a white poodle mix and a brown terrier — all on leashes and looking forward.
Untrained Customer Service Agent? Nope. Untrained AI? Nope.
A red wooden figure stands on a red bridge connecting two stacks of wooden blocks, linking a line of neutral-colored figures to the other side — symbolizing leadership, connection and bridging gaps in decision-making.
Social Proof and the Confidence Gap: What CX Leaders Can Learn From B2B Buyers
Two horses standing close together in a grassy field appear to be playfully “talking” or laughing with their mouths open, showcasing expressive faces and messy manes.
Your Boss Needs a New CX ROI Language: The Customer Asset Model
NiCE Software team members pose together at their booth during Salesforce Dreamforce, featuring branding for the NiCE + Cognigy partnership and event sponsor signage in the background.
NiCE Launches AI Ops Center for Enterprise CX Reliability
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Articles Tagged "Sdl"(Page 5)

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Article
Web CMS
SDL Consolidates, Ousts "Tridion" for Rebranding
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Article
Web CMS
SDL Adds eCommerce Capabilities With Fredhopper Acquisition
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Document Management
SDL Survey Sees Growth in Structured Authoring
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Enterprise CMS
SDL Reports Strong Interim 1H 2009 Financial Results
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Enterprise CMS
SDL Buys ECM Vendor XyEnterprise, Introduces SDL XySoft
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Article
Enterprise CMS
SDL Integrates Next Generation Content Translation Automation
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Article
Enterprise CMS
A Centralized Application Platform for Managing Global Content
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Web Publishing
FrameMaker Users Get Global Authoring Support
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Article
Events
Webinar: Case for Multilingual Content Strategies
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Article
Enterprise CMS
SDL Launches LSP Program to Help Get Content Translated
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Article
Enterprise CMS
thebigword Offers Free Translation Management Tool
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Article
Enterprise CMS
SDL Acquires Translation Management Provider Idiom
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Web CMS
SDL Tridion Launches R5.3
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Article
Enterprise CMS
London Takes Shared CMS Leap with SDL Tridion
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Web CMS
Tridion to Capture Every Moment in Web Time
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Article
Enterprise CMS
Global Web CMS Solution Bears EU€ 69 Million Price Tag
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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