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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Editorial
Professional working at a standing desk, talking on a phone while reviewing performance dashboards and analytics charts on a desktop monitor and tablet.
Why the CMO Job Is Being Rewritten in Real Time — and How to Land on the Right Side
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Feature
Stacked tiles featuring the Salesforce cloud logo on a blue background, illustrating the brand’s platform ecosystem and identity.
Salesforce Agentforce Contact Center Review: Strengths, Gaps and How It Compares to Rivals
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Editorial
Person lying face-down on a couch in a bright living room, appearing bored or exhausted while lazily reaching toward a laptop on a small table.
Your Marketing Strategy Is Just Boring
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Two vintage-style toy robots, one red and one teal, standing side by side against a plain white background, facing forward with mechanical details and antennae visible.
Marketing Org Charts Were Built for Channels. AI Just Made That Obsolete
Close-up of a hand holding a smartphone displaying the Canva AI logo with the tagline “rapid content creation,” set against a blurred background of colorful digital screens.
At Canva Create, the Company Declares Its Design-Tool Era Is Over
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What Mickey Mouse and Taylor Swift Get Right About Customer Experience
A hand places a wooden block onto a stack of cubes featuring two silhouetted heads and a circular arrow symbol, representing alignment, communication and the continuous exchange of information between teams or stakeholders.
The Chief Customer Officer Isn’t Just a Voice of the Customer Anymore
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Reddit's Rise in AI Citations: What Marketers Must Know About AEO Strategy
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The Experience Orchestrator: Where Enterprise Architecture Meets AI Driven CX
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Articles Tagged "Tom Wentworth"(Page 2)

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Article
Customer Experience
Mobile First, Converting Big Data with Ektron, Data Conversion Laboratory #gilbane
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Article
Web Experience
WEM: Adding Social Networks to Your Cross-Channel Marketing Mix
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