The Wire (Page 285)

SMMVALY, a leading provider of social media marketing services, has announced the launch of its new Instagram marketing services designed to help businesses promote their brands and drive growth through the popular social media platform. Instagram is one of the most widely-used social media platforms in the world, with over one billion active monthly users.

Small business owners all over the world are in need of help in launching and managing their digital marketing campaigns. However, it’s not always easy to find affordable solutions.

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced $175 million in financing from Vista Credit Partners, a subsidiary of Vista Equity Partners and strategic credit and financing partner focused on the enterprise software, data, and technology markets. The investment will be used strategically to support Demandbase’s next wave of platform innovation.

More than 1 in 4 ecommerce companies want to switch ecommerce platforms—expecting to spend up to $500,000 to do so. But ecommerce platforms are notoriously complex.

Ask any developer their thoughts on getting involved in a content management system (CMS) project and the look of dread will be in plain sight. So when a company comes along and says that CMS can unlock the experience, knowledge, and data of an enterprise to deliver on the promise of true knowledge management, the first reaction may be to scoff.

Hippo Video, a leading interactive video platform to increase sales engagement, today announced an $8 million funding round led by Dallas Venture Capital (DVC) with participation from Alpha Wave Incubation, KAE Capital, and Exfinity Venture Partners to support the company’s rapid expansion across the U.S. Operating in a challenging macro-environment, sales leaders across all industries are under immense pressure to increase productivity and efficiency and achieve revenue targets – in many cases with fewer resources.

SimplicityDX, the edge shopping company, today announced the immediate availability of AI-powered Edge Storefronts for social commerce. Edge Storefronts help brands acquire more customers and drive campaign revenue from social media by creating multichannel and campaign-specific ecommerce stores in minutes.

CommerceIQ, the leader in retail ecommerce management (REM), today announced the launch of Ecommerce Sales Management (ESM) Pro, its new all-in-one solution for brands to plan, monitor, and execute on Amazon. Building on CommerceIQ’s first-to-market retail ecommerce automation platform, the new solution now integrates new Market Share and Forecasting features with sales, supply chain, and content automations to help brands maximize profitable growth.

ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced it will integrate GPT technology into its platform. ZoomInfo believes this cutting-edge technology will transform the way sales and marketing teams find and connect with their ideal customers, cutting prospecting time and driving more efficient results for go-to-market (GTM) teams.

Talkspace, the leading provider of virtual behavioral health services, today announced the launch of Talkspace Engage. The innovative new portal is designed to provide people leaders and HR teams with access to a full library of clinical resources and a simplified "one-click" system that allows them to promote mental wellbeing and drive utilization of the company’s available mental health services, including their Employee Assistance Programs (EAPs) and Talkspace services. “Mental wellbeing is top-of-mind for all HR teams, yet with more on their plate than ever, they do not have the time to appropriately and consistently promote mental wellness and their company’s associated resources,” said Erin Boyd, Chief Growth Officer, Enterprise of Talkspace.