Laura Fu

Laura Fu

Chapel Hill, N.C.


Digital Asset Management


Laura Fu is the brand content specialist at Brandobilitity, a division of NAPC. She earned her BA in video production from Hofstra University in 2002 and her Master of Library and Information Science from the University of Wisconsin Milwaukee in 2013. 

She has worked in media libraries since 2002, initially focusing on television news and video collections. In 2011 she joined the DAM team at Sears Holdings Corporation, helping to maintain digital content using corporate taxonomies and automated data enrichment workflows. As a member of the newest division of NAPC, Laura manages DAM design, implementation and customer success.

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