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This Week: Social Media's Bottom Line, SharePoint Alternatives, Big Data Value

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Social: Avoid Lame Engagement
Heads-up: people don't dig generic social engagement. And before you start thinking your new intern can take the job, consider the impact of social media on customer relationships. Be smart.

Digital Marketing : Got Vision
Effective digital marketing requires both strategy and vision. Start with the vision.

Related, here's why you shouldn't outsource your B2B engagement.

Cloud: Google vs Amazon
Amazon announced new products and price reductions at its AWS re:Invent conference. Responding,  Google slashed prices and added object versioning. The cloud ain't boring yet.

Understand the Impact of Social Media on Your Business
Turn your social media data into intelligent action.
> Get the Whitepaper

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About the Author
Barb Mosher Zinck

Barb worked for CMSWire from November 2007 through October 2013. She has over 10 years’ experience as an IT solutions architect focusing on content management and enterprise collaboration. Connect with Barb Mosher Zinck:

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