Bright Pattern is a provider of next generation cloud based call center software. Their product offers a fusion of voice, web/mobile chat, social media, and skills-based routing within a unified contact center platform with convenient controls to provide efficient and effective customer service and support.
Bright Pattern is a privately held company, headquartered in San Bruno Ca and founded in 2010.
- HQ Location
- United States
- Year Founded
The long tail of legacy technology in most organizations cannot be ignored. Modernization and replacement must be a strategic priority, not an afterthought.
CX professionals should double down on customer success, prepare for customer master data management and look for changes in marketing automation in 2020.
The best way to prepare for trends yet to come is to take stock of those that have already emerged and understand which among them have the most staying power.
The CDP market is still young, which brings with it instability. Here are a few points for those in the market for a customer data platform to consider.
TrueDialog's recent breach of customer data highlights the fact that many breaches are preventable. Here we examine what can be learned.