MaritzCX is the combination of the Allegiance award-winning CX platform and Maritz Research strategic consulting services.
MaritzCX serves many of the world’s top companies in industries from automotive to retail and from healthcare to B2B.
The company helps organizations increase customer retention, conversion and lifetime value by ingraining customer experience intelligence and action systems into the DNA of business operations.
- HQ Location
- United States
- Year Founded
You have to work pretty hard to turn a brand advocate into a brand detractor, but that's what happened here.
Supported by the most advanced technology on the back end, a conversational experience is an easy and conversant exchange between customer and company.
Technology is definitely a big part of customer experience, but it's only one third of the equation.
The key differentiator of messaging — its asynchronous, turn-based nature — makes it an ideal channel for customer service and broader customer engagement.
Technical documentation plays a larger role in the customer journey — pre and post purchase — than most businesses currently account for.