MaritzCX believes organizations should be able to see, sense and act on the experiences and desires of every customer, at every touch point, live.
MaritzCX is the combination of the Allegiance award-winning CX platform and Maritz Research strategic consulting services. MaritzCX serves many of the world’s top companies in industries from automotive to retail and from healthcare to B2B.
The company helps organizations increase customer retention, conversion and lifetime value by ingraining customer experience intelligence and action systems into the DNA of business operations.
Primary Use Cases
customer satisfaction research, customer experience measurement, software, linkage, voice of customer, segmentation, customer-centric operations, retention, and loyalty research
Customer-facing platforms use analytics all the time to improve customer experiences. Why not do the same with your internal systems?
Customer service is consistently the least valued area of a business. Why? Because businesses still do not value their customers.
Millennials are looking for convenience, and rigid product and service verticals are failing to provide them with that.