Brite Conference New York City 2017


Brite 2017 will focus on how innovation and technology are affecting the way organizations and people build brands of all kinds. Featured speakers include: Dana Anderson, Chief Marketing Officer, Mondelēz; Maryam Banikarim, Chief Marketing Officer, Hyatt; Jonathan Becher, Chief Digital Officer, SAP; Raj Subramaniam, EVP, Marketing and Communications, FedEx; Andrew Kassoy, Co-Founder, B Lab; Betty Noonan, Chief Marketing Officer, Cree; Michael Massimino, former NASA astronaut, Professor of Practice, Columbia University; and Sonia Sousa, Co-Founder and CEO, Kenzen Inc.

Topics will include: 

  • Collaborating from the Edge of Your Seat 
  • Where Science Meets Science Fiction 
  • The Future of Hospitality and Customer Service 
  • A People to People and Machine to Machine World 
  • Quantum Intelligence: Calculating the Context of Decisions 
  •  Innovating Healthcare 
  • Six Dimensions of Brand Personality 
  • The Businesses Benefit of Accounting for More Than Profit

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