Re/Constructing the Customer Experience

Description

How have recent events impacted customer behavior and your customer relationships?

Across the board, maneuvering around the new unknown has impacted the customer experience. The lives and livelihoods of people and the businesses that serve them were upended in a few short months, while an entire world grappled with going digital all at once. Some businesses emerged stronger, as their products and services moved from nice-to-haves to necessities, while others struggled with the sudden move to a digital-first environment.

In our third online event of 2020, CMSWire’s expert speakers will frame the processes to drive a re-envisioning of CX and overhaul the engine for this new environment. We’ll explore how to earn back or grow customer trust, discover how leading businesses apply lean frameworks to create a truly customer-centric approach through digital capabilities, and look ahead for opportunities to further drive CX innovation. Join us as we cross the divide from a pre- to post-COVID-19 approach to customer engagement.

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