Articles
Meltwater is upgrading its Buzz social media marketing suite with enhancements in the ability to monitor and engage in social conversations. Joel York, Meltwater’s Executive Director of Marketing and Product, said in a statement that Buzz “helps marketers build social communities and create campaigns that drive viral word-of-mouth for real
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When I conduct social media audits for clients, I use a variety of tools to discover what’s being said about, by and around a company and its brand. The first thing you’ll notice about doing a social media audit is that there is no one reliable way to search for
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This week in the Google-verse we got an accidental sneak peak at the new look of Gmail, handy new visual features in Analytics, and a goodbye letter from dear ol' Buzz. New Gmail Design Leaked! A new video has surfaced on YouTube that breaks down a redesigned version of Gmail.
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Characterizing it as a “Fall Sweep,” Google said it is shuttering Google Buzz, the controversial social networking service and application program interface (API) toolset that works with Gmail, and focus instead on Google+. Facing Off With Facebook Google Buzz was meant to offer tight integration with one’s Gmail inbox,
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Today's big rumor is that Google is cooking up some sort of social network that will challenge Facebook. At least, that's what Digg founder Kevin Rose hinted at on Twitter: Google Me! Google hasn't had much luck on the social front (see Google Wave; see Google Buzz ) but
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This week I turned Buzz back in order to show you that the platform added what was rumored to be its most requested feature: Reshare.
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Social media moves so fast, it's hard to keep up.
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Social media moves so fast, it's hard to keep up. Here are the week's top stories in scan-friendly format: Twitter Finally Exposes Money Making Plans U.S. Government Agencies Are Free to Use Social Web Google Launches Buzz Button Who's Winning with Online Identity? Twitter Finally Exposes Money Making Plans Twitter
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As we're all painfully aware, there's a big push right now to mash pretty much anything popular in the tech world into the enterprise. The question is, is it working? Recent examples from both Google and Apple suggest not. Buzzing in the Enterprise Recently, Google announced that it will be
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We've seen Buzz attempt to get back on the horse over the last couple months. Google fixed their privacy goofs, implemented a double reminder of user settings, and now it appears the company is about to take a shot at the enterprise.
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Will Google ever be able to make up for the privacy problems that came along with the Buzz launch ? Who knows, but they sure are going to try.
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Social media moves so fast, it's hard to keep up.
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As companies desperately try to find balance between the social media craze and what works for business, vendors continue to hand out solutions like they're candy--especially those of the microblogging variety.
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We’ve certainly heard plenty from CEOs about privacy being dead and all, but considering the heat coming from related debates, perhaps it’s time to hear from the opposing team.
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