Articles
Tag: data privacy
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The Challenges of Scaling Personalization
Personalization, while recognized as strategically important, has many challenges standing in the way of marketer's efforts.
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Why Cookie Tracking Has Landed Salesforce and Oracle in Court
European regulators start pursuing companies it believes are breaching the regulation and currently Oracle and Salesforce are in the crosshairs.
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Even the Best Laid Plans Forget This Security Gap
The risks and potential liability of ineffective data destruction at end of life are too high for organizations to risk.
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Can Europe's Single Data Market Solve the US Data Privacy Challenge?
Europe is preparing a new digital data strategy that could help the US overcome its data privacy challenges. Here’s how.
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When Customers Control Their Data
Customers are gaining greater control over their data and how it can be used and businesses will need to redefine customer relationships as a result.
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5 Reasons Why Data Privacy Will Impact Your Bottom Line
Data privacy is not just ‘nice-to-have’ — it’s a key organizational necessity. Here are five reasons why it has an impact on your bottom line.
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How Algorithmic Trust Models Can Help Ensure Data Privacy
Organizations are replacing human-based trust models with algorithmic ones to ensure data privacy and security. Here's why.
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Is the Cookie Crumbling?
We’ve asked marketing leaders what contextual marketing is, if it’s set to replace third-party cookies, and whether brands should get started.
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Facebook Challenges Anti-Trust Regulators, Google Faces Aussie Courts Over Privacy & More News
This month in the data privacy space, Facebook is challenging EU anti-trust regulators, while Australia is taking Google to court over data usage and more news.
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Enterprise Data Strategies in the Aftermath of the US Privacy Shield Defeat
With the U.S. Privacy Shield now in tatters, organizations need to re-assess how to keep customer data private. Here are the obstacles and some solutions.
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The Implications of the EU's Decision to Shoot Down US Privacy Shield
The decision to strike down the EU's data-sharing agreement with the U.S. has major implications for companies that use EU citizens' data. Here's why.
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Facebook Files Against Scrapers, California Set to Extend Digital Privacy and More News
In this month’s digital privacy roundup we take a look at recent moves to legislate for digital privacy including the upcoming California Privacy Rights Act.
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Video Conferencing Spotlighted, Coronavirus Apps Scrutinized and Other Privacy News
In this month’s privacy roundup we take look at Zooms ongoing problems and how others have responded, while Americans stand by privacy.
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The Role of AI in Ensuring Data Privacy
With AI now used in many apps that drive the digital workplace, more questions around the privacy implications are surfacing in the enterprise.
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