Articles
Tag: data privacy
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How to Address Consumer AI Privacy Concerns
A very real concern companies must focus on is that customers fear AI may compromise their data privacy online.
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Trust Versus Use
The recent Facebook data controversy raises many questions, one of which is: why do we keep returning to a company we don't trust?
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Privacy by Design Is About to Become Law: Is Your Organization Ready?
It shouldn’t take regulatory threats to bake privacy by design into digital customer offerings.
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Aligning to GDPR Realities: What to Do if You Haven't Started
If you haven't started preparing for the GDPR by now, the truth is you probably won't reach compliance by May 25. Here's what you should do in the mean time
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What the GDPR Means for Your Organization
How do organizations know if the GDPR affects them? Find out in this article.
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An Introduction to the GDPR
The EU's General Data Protection Regulation is fast approaching. Read this first in a four part series to understand how it will impact your organization
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A Processor's Guide to GDPR: Navigating Data Privacy in the Midst of Conscious Incompetence
We're all in this together, so as we collective learn how to navigate the GDPR regulations, let's share our knowledge, shall we?
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The Digital Fairy and the GDPR Giant
Put the individual at the heart of the journey, show them you value their privacy and personal data and you might just come out ahead post-GDPR
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Say Hello to Your Brand's Net Decliner Score
The GDPR could make brands think about a new metric -- the net decliner score -- and force marketers to put an end to adolescent behavior on the internet.
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GDPR Compliance Requires Looking at the Big Customer Data Picture
Companies working to comply with the EU's General Data Protection Regulation should take an enterprisewide client-centric approach to data governance.
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GDPR Isn't a Crisis for Email Marketers, It's an Opportunity
GDPR offers brands an opportunity to build trust and clarity around their marketing operations. Unfortunately, few companies see it that way
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Why GDPR Is the Kick in the Butt Marketers Need
Under the EU's GPDR, brands can improve the customer experience by proving they can handle customer data safely and use it to provide personalized experiences.
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GDPR and the Right to Be Remembered
Under the EU's General Data Protection Regulation, consumers will have the right to be forgotten, but they may also want the right to be remembered.
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Good Data Governance in the Platform Age
Businesses that move content to the cloud need to make sure they can still practice sound data governance and comply with mandates such as the EU's GDPR.
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