Articles
Tag: data privacy
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Crazies at the Social Media Barricades: Unintended Consequences and Next Steps
If there ever was an area in which we are experiencing the law of unintended consequences, it’s in the social media arena.
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Customer Analytics Under GDPR: What CMOs Need to Know
The question is not “will GDPR impact day-to-day business operations?” but “how significantly?"
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How to Deal with Compliance Dysmorphia
By tying compliance to customer journeys, it brings greater accountability to satisfy the demands of both customers and regulators.
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How Facebook's Cambridge Analytica Scandal Impacted the Intersection of Privacy and Regulation
The timing of the Facebook Cambridge Analytica revelations amplified the impact the scandal had on other existing and in the works regulations.
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What You Should Know About the ePrivacy Regulation
GDPR may be in force but the European Union is not done with its data-sharing regulations. Next up is the ePrivacy Regulation.
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Digital Supply Chain: Privacy and Security Considerations
We are living in a data-driven society, and data needs to be protected wherever it goes.
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GDPR Compliance: Just Because You Don’t Have to Doesn’t Mean You Shouldn’t
Is your company prepared for the GDPR?
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How to Obtain Consent, Remain GDPR-Compliant and Not Alienate Your Customers
Now that we know consent isn't always necessary for GDPR compliance, here are some tips if you do go down that road.
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Why the Privacy Shield Won't Make You GDPR-Compliant
Treat the Privacy Shield framework as a roadmap to start on GDPR compliance, not an end in and of itself.
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GDPR Is Almost Here: A Risk-Based Approach to Data Protection
Why you must take a risk-based approach to data protection to best assess and mitigate your company’s top risks under GDPR.
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The Curious Case of the Black Leggings (and Why Leaving Facebook Isn’t Really an Option)
If Silicon Valley companies are serious about doing no harm and bringing the world together, they will have to self-regulate.
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A Marketer's Guide to GDPR: 3 Practical Tips for Compliant Personalization
Practical tips for marketers who want to continue to use personalization while remaining compliant with the GDPR.
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How to Address Consumer AI Privacy Concerns
A very real concern companies must focus on is that customers fear AI may compromise their data privacy online.
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Trust Versus Use
The recent Facebook data controversy raises many questions, one of which is: why do we keep returning to a company we don't trust?
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