Articles
Tag: email
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6 Best Practices That Will Improve Your Digital Marketing Strategy
It doesn’t matter how great your product or service is, if you can’t market it to the right people, nobody will use it, making a solid marketing strategy a must
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Opening Up the Email Marketing Engine to Artificial Intelligence
The artificial intelligence use case for email marketing is gaining steam. How are marketers putting it to use?
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How to Navigate Blind Spots in Marketing Campaigns
We marketers cruise along in campaigns, not knowing whether there’s safety or danger just around the corner. Here's how to address those blind spots.
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7 Tips To Help Improve Your Email Subject Lines
Subject lines are the first thing recipients see in their inbox. They need to grab the readers' attention and make them want more.
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Klaviyo Raises $320 Million in Series D Funding
Klaviyo, a customer data and marketing automation platform, has announced that it has raised a $320 million Series D round of funding.
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Talkdesk Deepens Microsoft Integrations, Adobe Summit Announcements & More News
In this week’s CX newsbyte, Microsoft and Talkdesk deepens contact center integration, Adobe shares announcements from Adobe Summit and more.
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4 Tips To Help Marketers Battle Against Consumer's Digital Fatigue
Consumers are starting to feel the effects of too much screen time. What do marketers need to change to combat this digital fatigue?
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CX Decoded Podcast: Overcoming Marketing Bad Habits
In our latest edition of CX Decoded, we catch up with Liz Miller and Nicole France of Constellation about marketing bad behaviors.
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Ensuring Cultural Sensitivity in Your Marketing and Advertising
Digital marketing has brought more effective communication with customers, but it's also brought a new set of challenges, cultural sensitivity in advertising.
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Microsoft Exchange Attack Underlines How Vulnerable Your Organizational Data Is
The attack on Microsoft Exchange has had global repercussions, although the full extent of the damage is still unclear.
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Is Twitter's New Paid Subscription Really All That Super?
Twitter announced a new paid feature called Super Follow. While it has the potential to be a useful marketing tool, it's unclear whether it will work or not.
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Will BIMI Improve the Security and Deliverability of Your Email Marketing?
This is a relatively new standard and not every email marketing tool has adopted it. Here we explore why marketers should care about BIMI in 2021.
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5 Marketing Techniques to Dump
Five older marketing techniques that companies should jettison if they haven’t already.
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Use and Misuse of Collaborative Technologies: Timeless Advice
A recent cleaning spree unearthed advice on how to use collaborative technologies — from 1999. And you know what? It still holds true.
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