Articles
Tag: automation
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The McDonald’s Model for Human-Machine Collaboration
An early attempt at technological augmentation of workers at scale offers lessons for a fresh wave of adopters.
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Why Enterprise AI Needs Human Intervention
In the wake of the Pegasus Spyware controversy there were calls from many quarters for deeper control of AI by humans. Is it necessary?
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Qualtrics Announces Upcoming Release of Experience ID
Today Qualtrics announced the upcoming release of Experience ID, the company’s newest addition to its Experience Management (XM) operating system.
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What Marketers Need to Know About Intuit's $12B Acquisition of Mailchimp
Getting behind the largest acquisition of a standalone marketing provider — Intuit's $12 billion grab of Mailchimp.
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Moz Releases SEO Tool, Blueshift Updates Customer Data Platform & More CX News
Moz releases new SEO tool, Blueshift updates customer data platform (CDP) and more CX news
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Sprinklr Announces Sprinklr Modern Care
Sprinklr today announced its new AI and automation features — dubbed by the company as the “next generation of Sprinklr Modern Care.”
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Human-Machine Collaboration in 2021: The Machines Are Ready. Is Your Business?
Human-machine collaboration is where we are today, and it isn't about technology. This is about a mind shift in how businesses approach how we work.
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Can BIMI Help Marketers Build Customer Trust?
How BIMI (Brand Indicators for Message Identification) can do for email marketing what https in front of a web address did for websites.
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Adobe Announces Milestone in AI-Capabilities Usage for Adobe Experience Cloud
Salesforce shared a new milestone in a recent blog post around the implementation and customer usage of AI in its Adobe Experience Cloud.
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Conversational AI: Creating a Framework of Ethics and Trust
The use of conversational and other AI applications is on the rise across many industries. But are we baking ethics and trust into these algorithms?
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Intuit Acquires Mailchimp for $12 Billion, D4t4 Updates Celebrus CDP & More CX News
Intuit acquired Mailchimp for $12 billion in a big boost for email marketing software, leading our news roundup in CX for the week.
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What Is Email Automation And How Does It Fuel Marketing Strategy?
Discussing the principles and foundational elements of email automation, one of the go-to tools in the marketer's toolbox.
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The Magic Number of Process Automation Platforms? 3 to 5
A common mistake in process automation is assuming a solution that worked well in one instance will work well across the board.
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Acquia Acquires Widen, Salesforce Updates Service Cloud and More CX News
Acquia acquired Widen, a digital asset management (DAM) provider, to lead this week's customer experience and digital marketing software news.
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