Articles
Tag: promotions
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Why Going Omnichannel Won't Save Your Marketing Strategy
Is omnichannel marketing the solution to a stagnated marketing strategy, or is there more to the equation?
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Direct to Consumer Marketing: How Brands Are Cutting Out the Middle Man
Direct to consumer marketing is taking off. Why are more manufacturers, CPG companies and B2B brands speaking directly to the end user now more than ever?
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LinkedIn Live: Everything You Need to Know
LinkedIn Live is here, and there are a myriad of ways you can leverage this new feature to develop your LinkedIn marketing strategies.
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5 Brands That Made the Most out of Marketing Global Events
Wondering how to capitalize on buzz around a global event? Here's how five companies used global events to market products and grow brand awareness.
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Better CX Could Help Travel Firms Win More Business
Traveling can be a pain, so we often pick what’s easiest. A new Boxever survey backs that up: Better, personalized customer experiences lead to greater customer loyalty with travel providers. Based in Ireland, Boxever is a software company providing a cloud platform for travel companies.
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Twitter's New CMO In 7 Tweets and 1 Blog Post
AmEx marketing exec Leslie Berland is experienced with Twitter and quite prolific on it too.
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Docker CFO Hire Tells a Bigger Story
Mike Gupta, the man credited with spearheading Twitter’s move to an initial public offering during 22 months as its CFO, was officially hired today by Docker Inc. as its Chief Financial Officer. Even an amateur business analyst can guess why.
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