Articles
Treasure Data has partnered up with Sinch to create customer experiences across multiple channels.
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Is the humble text better than the email? Marketing experts discuss the re-emergence of SMS marketing.
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Legend has it that SMS started as a “poor-man’s” channel for network company technicians.
The originally modest and simple concept of sending text as a message from one phone to another grew into a very big business for carriers.
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You have a lot of tools in your marketing toolbox that allow you to connect with your followers, fans and customers. Yet, when you consider the most popular communication technologies, it isn’t social media or email. It’s mobile messaging.
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From making donations to launching alerts about local emergencies, text messaging has far exceeded its original purpose of communicating with friends. Yet, harnessing the power of SMS technologies is not always easy or affordable for small businesses that may want to communicate en masse with its constituencies. Until now. Clickatell
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