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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
A stylized white robot performs a karate-style pose, raising one arm while holding a glowing blue baton against a dark, minimal background.
7 AI Competencies Marketers Must Master in 2026
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Editorial
A muddy off-road vehicle stuck in deep mud as a person wearing a helmet and muddy clothes pushes against the front wheel, struggling to free it from a waterlogged trail.
A Practical CX Leader’s Guide to Breaking AI Paralysis
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Editorial
Plush teddy bear wearing a blue shirt and a call center headset, seated against a bright blue background, representing customer support or contact center service.
What Contact Center Operations Reveal About Your Customer Experience
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The AI Content Reset: What B2B Marketers Must Stop and Start in 2026
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10 Marketing Leaders on What Stays, What Goes and What Scales in 2026
A large Nasdaq digital billboard in Times Square congratulates Parloa on its $120 million Series C funding round and $1 billion valuation, surrounded by other illuminated advertisements and high-rise buildings.
Parloa Raises $350M for Enterprise Customer Experience
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Why Most CMOs Fail Long Before the Exit Interview
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Framer Expands On-Page Editing With Drag-and-Drop Localization
Close-up of a Duracell car battery installed in a vehicle engine bay, showing the battery terminals, wiring, and surrounding engine components.
Fully Charged: How Duracell Transformed Its Digital Presence with Webflow and Edgar Allan
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Articles Tagged "Testing"

Editorial
Article
Customer Experience
CRO in 2022: A Strategy to Deliver Continuous Returns Throughout the Year
Editorial
Article
Information Management
Test Automation Isn't Easy, But It’s Essential
Editorial
Article
Digital Experience
Where to Invest in Your Customer Journeys: Define, Design and Implement
Feature
Article
Information Management
5 Tips for Testing Microservices
Feature
Article
Customer Experience
The Metrics Customer Experience Professionals Care About
Editorial
Article
Digital Experience
Where Testing Fits in Your Omnichannel Experiences
Editorial
Article
Analytics
When It Comes to Metrics, Size Matters
Editorial
Article
Digital Marketing
Here's What Marketers Should Be Testing in the Holiday Home Stretch
Editorial
Article
Digital Experience
CMSWire Tweet Jam: Take the Guesswork Out of DX #DXChat
Feature
Article
Web CMS
Telerik Improves Automated Web and Desktop Testing Studio
Feature
Article
Information Management
QMetry, JasperSoft Deliver More Intelligent Test Management
Feature
Article
Mobile
DeviceAnywhere Releases Tablet Package, Gives Support to Companies Without
Feature
Article
Enterprise 2.0
Test Your Windows Phone 7 Mobile Apps With DeviceAnywhere
Feature
Article
Web CMS
Content Optimization – A Best Practice That Few Practice
Feature
Article
Enterprise 2.0
Are You Using SaaS Solutions for Online Marketing?
Feature
Article
Web CMS
Telerik Says Work Smarter: Adds Team Productivity, Testing Tools
Feature
Article
Web Publishing
How To: Getting Started with Google's Website Optimizer
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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