Articles
Tag: virtual reality
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Augmented Reality's Next Frontier Is Business Innovation
Are you ready to embrace the change augmented reality is bringing to the workplace?
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5 Ways Augmented and Virtual Reality Are Infiltrating the Enterprise
While the main focus is typically on consumers' adoption of virtual and augmented reality, this technology is beginning to filter into the enterprise too.
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Why Augmented Reality Will Be Your Next Customer Channel
Augmented reality will soon be essential to the customer experience, and customers will be able to complete transactions entirely within AR environments.
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Virtual and Augmented Reality Are Ripe for the Enterprise
Signs indicate that virtual and augmented reality are gaining momentum in the enterprise. What are you waiting for?
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What Amazon’s New AR, VR App Builder May Mean for Marketers
Amazon wants to be the place that developers go to build virtual reality (VR), augmented reality (AR) and 3-D experiences.
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Managing Virtual and Augmented Reality Assets as Content
Virtual reality and augmented reality are a type of content and you need a strategy to manage them. CMSWire looks to the experts to help you get ahead of the curve.
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Tips For Getting Started With VR & AR Marketing
Within a few years virtual and augmented reality are going to be considered with every piece of content that is produced, Anthony Kane, senior digital marketer with 1SEO Digital Agency told CMSWire.
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VR and AR, Time for Marketers to Experiment
Tech evangelist Robert Scoble strode onto the stage at &THEN conference, and shared his excitement over the fact that his iPhone had more sophisticated features than a video camera he had bought three years ago for far more money.
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Sitecore Consultancy Brings Virtual Reality to Web Content Management
The founders of a Sitecore consultancy have created an app that will allow Sitecore web content management users to deliver virtual-reality experiences. Nabil Orfali and Dennis Augustine, who co-founded Toronto-based TechGuilds, have debuted Peek VR for the Sitecore Experience Management Platform (Sitecore XP). The Sitecore consultants told CMSWire this brings
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How Retailers Can Prep for Augmented and Virtual Reality
For years, retailers have been bracing for their version of Armageddon because in their minds, the decline of shopping malls, hastened by customers’ growing preference for shopping online, signal a coming brick-and-mortar apocalypse. Yet in the US, a country with almost 7.3 square feet of retail space per capita —
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Marketers Cautious About Emerging Tech Investments, Bynder Says
Marketers may be interested in technologies like virtual reality, chatbots and beacons. But they aren't investing in them — at least not this year, according to a survey from Amsterdam-based Bynder, a provider of digital asset management software. Researchers asked marketers which technologies they plan to invest in this year.
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Tweet Jam: The Evolving DX Fabric #DXChat
Last summer you couldn't walk down the street without bumping into a person staring at their phone playing Pokemon Go. Google Home and Amazon Echo battled for voice-enabled device supremacy in December. And as clunky and at times infuriating as they can be, chatbots show no signs of going away
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Why Beacons and Virtual Reality Should Be Part of Every Marketer's Toolbox
It’s official — brands have lost the battle for control to users. That doesn't mean brands have no chance to take control of their narrative and experience, but they are certainly feeling the pressure. In a 2015 poll for Lithium by Harris Poll, six in 10 corporate executives worldwide
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Millennials Have Raised the Bar for Customer Experience - and Everyone Is Benefiting
The digital revolution has led to rapid change no one could have foreseen. Many of these changes are playing out in the customer service arena where consumer expectations seem quite different than those of generations past.
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