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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
Shopping carts are scattered and overturned across a parking lot, with several carts tipped on their sides and others left unattended in parking spaces. Sunlight casts long shadows across the pavement, with trees and bushes visible in the background.
The Second Channel Is Where B2B Commerce Architecture Goes Wrong
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Feature
Low-angle view of large stacks of cut timber logs lining both sides of an industrial roadway, with wood chips scattered in the foreground and trees and cloudy sky visible in the distance.
What It Actually Takes to Build Gen AI Into Your Enterprise Marketing Stack
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Editorial
Hand placing an AI-labeled wooden block atop connected blocks showing security, workflow automation and oversight icons, illustrating enterprise AI governance, accountability and interconnected intelligence systems.
Dear CMOs: Your Problem Isn’t Your AI. It’s Your Operating Model.
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Sepia-toned photograph of a vintage horse-drawn carriage with large wooden wheels and upholstered seating, parked on a grassy lawn surrounded by trees, shrubs and a garden landscape. The carriage evokes early transportation design and historical travel methods.
The Horseless Carriage Problem: Why Voice AI Needs Better Systems, Not Just Better Models
Close-up of frayed seams on coarse beige linen texture.
Owning the Seams: Where CX Leadership Earns Its Seat
Small black-and-tan dog lies under a blanket during a veterinary exam while a clinician uses a stethoscope; the dog wears a blue recovery garment and has a pink cold pack resting on its head.
The Patient Journey Doesn't End at Discharge — But Most CX Maps Do
nterior view of a Google office corridor featuring a large wooden slat wall with the Google logo integrated into the design, curved wooden bench seating around a structural column, hexagonal tile flooring and warm ambient lighting in a modern architectural space.
Google Marketing Live 2026: Gemini Takes the Wheel Across Ads, Commerce and Measurement
Small pug dog dressed in a striped shirt and white shorts sits on a sidewalk holding a ukulele with a donation box in front. The dog appears posed like a street musician, with its tongue out and a dark stone wall in the background.
Is CX Really the Revenue Driver We've Touted for a Decade?
Brad Birnbaum, CEO and co-founder of Kustomer, stands on stage delivering a presentation to an audience, with a large screen behind him displaying customer and conversation metrics during a business event or conference session.
Kustomer Architect Aims to Replace CX Deflection Metrics With Business Outcomes
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Articles Tagged "Vmware"(Page 5)

Feature
Article
Enterprise CMS
GRC Roll Up: Compliance gets DUSTy, RSA and VMWare Offer Help
Feature
Article
Enterprise CMS
EMC Expects Record Revenue, Plans to Axe Heads
Feature
Article
Enterprise CMS
Why Would EMC Grab Open Source SourceLabs?
Feature
Article
Web Publishing
Movable Type Goes Virtual
Feature
Article
Enterprise CMS
CIOZone Study: Move to SaaS Model or Die
Feature
Article
Enterprise CMS
VMWare Brings Toil and Trouble to EMC
Feature
Article
Virtualization
Is 2008 The Year of Virtualization?
Feature
Article
Virtualization
Microsoft Viridian to Debut in 2008 as Hyper-V
Feature
Article
Industry News
VMWare Strength Leads to Record Quarter for EMC
Feature
Article
Virtualization
Virtualization Precipitates Server Spending Drop (Obviously)
Feature
Article
Virtualization
VMware Tools Released Under Open Source Banner
Feature
Article
Virtualization
To Save its Skin, Citrix Makes Quick Leap for XenSource
Feature
Article
Virtualization
Virtualization Company VMware Dubbed 'The New Google'
Feature
Article
Virtualization
Intel Goes Virtual with VMware Stake
Feature
Article
Events
VMware to Rock VMworld with Release of Server 2.0
Feature
Article
Virtualization
Mendocino Bakes VMware into Platform Support
Feature
Article
Virtualization
Embedded ESX Lite's Allegedly a-Cooking at VMware
Feature
Article
Industry News
Windows Server '08: Virtually Ready -- Sans the 'Virtual'
Feature
Article
Open Source CMS
Feisty Fawn Leaps Into Virtualized Reality
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For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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