Atex

Atex is a provider of digital advertising, editorial content management, and multimedia software for the media industry.

Company Info

Jul 16

Why Marketing Needs an AI-Ready Measurement Framework

AI agents can't make strategic recommendations from dashboards alone. Continue reading...
Jul 16

Sprinklr Ships 16 AI Features for Real-Time CX

The Summer '26 release pushes Sprinklr's CXM platform from listening to autonomous action across service and marketing. Continue reading...
Jul 16

Quantum Metric Launches Felix Agentic Platform GA

Quantum Metric's agentic analytics platform hit general availability with mobile crash diagnostics and an Adobe Experience Platform connector. Continue reading...
Jul 15

3 Benefits of a Unified CX Operating System (and How to Build One)

A three-step playbook — core signals, defined triggers, tech governance — replaces reactive metrics with predictive ones. Continue reading...
Jul 15

The Generational Gap Costing Contact Centers First Contact Resolution

A widening generational gap between Gen Z agents and older customers is quietly dragging down First Contact Resolution. Continue reading...