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• Oct 28

  The Risks and Rewards of the Citizen Developer Approach

  The utility and popularity of the development tools commonly called no-code or low-code solutions is clear. Such tools can be summarized as point and click graphical development environments, which provide an easy to use route to application development for business users rather than profession...Read more

• Oct 28

  What it Takes to Deliver Data-Driven Customer Service

  “I’m sorry, Dave, I’m afraid I can’t do that.” – HAL 9000 Customer service is the support offered to customers both before and after they buy and use your products or services. It’s all about the experience customers have and maintaining your brand's promise to them, no...Read more

• Oct 28

  Is Your Marketing ‘Thoughtfully Inclusive’ of African Americans?

  Because of world events surrounding social unrest, brands have been scrambling to learn about African Americans and how to be supportive during these "transformative and unprecedented times," according to Cheryl Grace, SVP, US strategic community alliances and consumer engagement at Nielsen. Gra...Read more

• Oct 28

  CX Guide: The Tools You Need to Create an Exceptional Customer Experience

  Consumers have high expectations when it comes to the experiences they have with brands. They demand to be appreciated, treated as a unique individual, provided with a quick, easy-to-use shopping process, and they want to be able to access answers to their questions in real-time. Continue readi...Read more

• Oct 27

  How to Form the Right Questions to Gain Insights From Your Data Models

  Companies have adopted analytics faster than the Road Runner outrunning Wile E. Coyote. But choosing the right questions to ask analysts isn't as relaxing as watching a Saturday morning cartoon. Any given set of data can raise a considerable number of analytics and data exploration questions. C...Read more