scuba diving  in Maldives next to  a  school of fish
PHOTO: Sebastian Pena Lambarri

A sales cycle that’s 18 times faster. A 56% revenue boost from upselling efforts. A 54% greater ROI on marketing campaigns. These are some of the benefits companies see from using customer journey maps. Scott Clark offers tips on how to improve yours. Elsewhere, see how an underwater data center is making waves.

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