Articles
Channel: Digital Experience
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Understanding the Myths and Realities of a True CDP
Clearing up the misconceptions, uncovering the hidden benefits and reaffirming the unique value a CDP provides.
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Is the Internet Hollowing Out the Middle Class?
I’ve always believed the internet was a force for good. But then, it’s just another technology, and there’s nothing inherently good or bad about a technology.
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ICYMI: Open Source vs. Open Core, Notes and Domino Return to Their Roots, More
Our top stories from the week of April 15-19, 2019
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How to Measure Your Ecommerce Success
A look into the factors that drive ecommerce success and how to use them to improve your own efforts.
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Web Accessibility Serves Everyone: Here's How to Get Started
For many disabled people, interacting with website elements and accessing information online can range from difficult to outright impossible.
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8 Ways to Fix Common Post-Launch Website Redesign Problems
An outline of the most common post-launch website redesign problems and how to avoid and/or fix them.
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ICYMI: New Microsoft Integrations for Slack, Adobe and Salesforce CDP News Fallout, More
CMSWire's top stories, events and resources from the week of April 8-12, 2019
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Tread Carefully with CDPs to Avoid the 'Trough of Disillusionment'
CDPs were designed to solve some of the very real problems marketers have. But they require thoughtful consideration and careful planning before leaping in.
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The Best Way to Bill UX Projects
Contractors have four main ways to bill for a project. Here's how to decide which approach is right for you.
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Why the Apache Unomi Open-Source Customer Data Platform Is Worth a Look
Developers should take note of the Apache Unomi open-source customer data platform, which recently passed a major milestone.
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Will Microsoft Acquire Adobe?
Is Microsoft set to acquire Adobe? We ask analysts and marketers for their insight and the potential impact of a Microsoft acquisition of Adobe.
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Clearing Up CDP Misconceptions
It's time to clear up some lingering haziness about customer data platforms.
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How Machine Learning Is Transforming the Way Marketers Engage With Customers
Machine learning can help marketers gain a better understanding of customer behavior and propensities to improve the relevancy of their engagements.
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How to Make Your Data Relationships Work: Show Some Respect
Companies, and the systems they use, must treat data with respect.
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