Articles
Channel: Digital Experience
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5 Takeaways from the DX Summit 2021 Summer Edition
Simpler Media Group and CMSWire held its third Digital Experience Summit of 2021, as part of its DX Summit Series events. Here are some key takeaways.
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Shouldn't You Know If a Lifetime Customer Stayed Here Before?
The hotel has data about every time I’ve stayed at its properties for the last 16 years. So why doesn't the front desk agent know if I've stayed there before?
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Wilson Raj: Why Holistic CX Measurement Is Your Key to Demonstrating Value
SAS's Wilson Raj discusses challenges marketers face when measuring customer experience efforts, and how to ensure metrics tie back to business outcomes.
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Adrian Nash and Nuno Pedro: Sustainability and Relevance in the Next Frontier of Commerce
SAP's Nuno Pedro and Adrian Nash discuss the ongoing changes in the commerce world and how companies need to adapt to keep up.
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Customer Experience M&A Activity Zeroes in on AI
Consolidation is continuing in the CX industry, with acquisitions focusing in one area particularly: AI and machine learning.
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Digital Policies: The More, the Better?
Digital policies are essential for success and self-preservation in today’s workplace. But it's possible to have too much of a good thing.
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Personalization Across Channels: Start With an Outside-In Perspective
Three digital experience experts talk user-first design, how to correctly use AI and personalization trends they’re excited about in this DX leaders interview.
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To Headless, or Not to Headless?
The decision to go headless or not isn’t simple. Organizations should weigh all relevant factors because it will affect much more than the product it procures.
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Using AI to Build More Personal Customer Connections
AI and machine learning are critical to get the most of your customer data and create personalized experiences that demonstrate empathy and authenticity.
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Sam Ngo: No More Personalization for Personalization's Sake
BlueConic's Sam Ngo discusses balancing personalization efforts to benefit both consumers and companies and the evolution of digital experience.
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How to Monitor the Health of Your Website
A holistic approach to managing site health means you not only fix issues as they arise, but you also make changes to prevent future ones.
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Data Center Planned Obsolescence, Part 2
Data centers may have become more electrically efficient but here are three reasons not to be complacent.
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What You Need to Know About Digital Experience Platforms
On the heels of Gartner's Magic Quadrant for Digital Experience, we highlight some key findings and strategies in the digital experience software arena.
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Data Center Planned Obsolescence
One way data centers have become so efficient in reducing their electrical usage is by rapidly cycling through architecture and infrastructure.
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