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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
Five children play tug-of-war on a grassy field in a park, smiling and pulling on opposite ends of a rope. Large trees frame the scene, with water and a wooded shoreline visible in the background on a sunny day.
Marketers Are Losing Control of Targeting, Content and Data — Here's How to Fight Back
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Editorial
A gloved hand grips a knife with a black handle to cut a strap of white plastic packing tape, positioned in a close-up over rows of copper-colored pipes or tubing bundled together outdoors.
Why Martech Consolidation in 2026 Requires Fixing Workflows, Not Just Cutting Vendors
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News Analysis
A dark gray monument sign reading "HubSpot" in white lettering with the brand's orange node-and-line logo replacing the "o," mounted on a low concrete wall outside a glass-and-steel office building, with bare tree branches and reflected windows visible in the background.
5 Vendor Governance Lessons From HubSpot's Customer Data Enrichment Reversal
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A person wearing a mustard-yellow sweater sits at a small white table holding a smartphone displaying the TikTok app logo on its screen. An open notebook rests on the table in the background, while the user's face is partially out of focus as they tap the phone.
Is Your Brand's AI Content Ready for TikTok's New Labeling System?
A hand pulls a wooden block from the base of a Jenga-style tower, causing the upper section of stacked blocks to tilt and topple sideways as several loose blocks lie scattered on the white surface below.
Why Your CX Stack Is Failing Despite Record Martech Spend
A young girl with a blonde ponytail stands on a train platform beside a large suitcase decorated with a colorful cat design in teal, orange and yellow, resting one hand on its extended handle. She wears a maroon long-sleeve top with a small heart print, light-wash jeans, sneakers and a pink backpack, and looks off to the side with one hand on her hip. A smaller black suitcase sits next to the patterned one, and a purple-and-white train with its doors open stretches along the platform behind her.
4 Success Factors That Separate AI-Ready Brands From the Rest
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The Quarterly Belief Audit CX and Contact Center Leaders Should Steal
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A Great Chief Experience Officer Designs Themselves Out of the Job
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Who's Really Accountable When Marketing Misses Its Revenue Number?
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Articles Tagged "Saas"(Page 24)

Feature
Article
Document Management
Ademero's New App Offers DMS At A Competitive Price
Feature
Article
Virtualization
ajaxWindows Brings the Desktop to Virtualization
Feature
Article
Enterprise 2.0
En Garde, Zoho! Capgemini Backs Google Office
Feature
Article
Web Publishing
NYT Brings the Knowledge Network Online
Feature
Article
Web Publishing
YikeSite Makes Debut, to Publishers' Delight
Feature
Article
Web Publishing
RapidWiki Adds 'WaaW' to Long List of Buzz Acronyms
Feature
Article
Enterprise CMS
SpringCM 3.9 Puts the 'Force' in SalesForce
Feature
Article
Mobile
Mobile's Future: Size Matters, No Room for Middle Ground
Feature
Article
Document Management
Xythos Adds Zip to Web Document Management
Feature
Article
Industry News
Netsuite Sets Head on IPO Auction Block
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Article
Enterprise 2.0
Wiki Appliance Gets SaaS-y Behind the Firewall
Feature
Article
Web CMS
Astoria, Idiom Join a Manufacturing House Divided
Feature
Article
Records Management
Bridgedoc Brings SaaS to EU Records Management
Feature
Article
Web CMS
SaaS CMS Business Model Springs Forward
Feature
Article
Enterprise CMS
Dynamic Product Documentation Wants for Some SaaS
Feature
Article
Knowledge Management
Instancy Takes Knowledge Collaboration to the Web
Feature
Article
Enterprise 2.0
Google Opens PPT Offensive in the Clone Wars
Feature
Article
Document Management
Salesforce.com Buys Its Way Into the CM Space
Feature
Article
Web CMS
Socialtext Leaps Out of 2D
Feature
Article
Enterprise 2.0
Google Moves (further) into the Enterprise
Feature
Article
Industry News
Google Acquires Web Office Suite
Feature
Article
Web CMS
Atomz Announces On Demand CMS Solutions, Commentary
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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Privacy|
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