Articles
Tag: augmented reality
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Karl Redenbach: ‘User Engagement Is Central to the Success of a Digital Workplace’
LiveTiles CEO Karl Redenbach shares thoughts on the promise of technologies like AI and AR and how they will change the nature of the workplace.
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Augmented Reality's Next Frontier Is Business Innovation
Are you ready to embrace the change augmented reality is bringing to the workplace?
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5 Ways Augmented and Virtual Reality Are Infiltrating the Enterprise
While the main focus is typically on consumers' adoption of virtual and augmented reality, this technology is beginning to filter into the enterprise too.
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Why Augmented Reality Will Be Your Next Customer Channel
Augmented reality will soon be essential to the customer experience, and customers will be able to complete transactions entirely within AR environments.
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What's Next for Retail According to NRF's Big Show
Digital experiences are coming to stores
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Virtual and Augmented Reality Are Ripe for the Enterprise
Signs indicate that virtual and augmented reality are gaining momentum in the enterprise. What are you waiting for?
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What Amazon’s New AR, VR App Builder May Mean for Marketers
Amazon wants to be the place that developers go to build virtual reality (VR), augmented reality (AR) and 3-D experiences.
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Managing Virtual and Augmented Reality Assets as Content
Virtual reality and augmented reality are a type of content and you need a strategy to manage them. CMSWire looks to the experts to help you get ahead of the curve.
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Tips For Getting Started With VR & AR Marketing
Within a few years virtual and augmented reality are going to be considered with every piece of content that is produced, Anthony Kane, senior digital marketer with 1SEO Digital Agency told CMSWire.
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VR and AR, Time for Marketers to Experiment
Tech evangelist Robert Scoble strode onto the stage at &THEN conference, and shared his excitement over the fact that his iPhone had more sophisticated features than a video camera he had bought three years ago for far more money.
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Frictionless Customer Experiences Are the Best Customer Experiences
One thing quickly becomes clear when speaking with the digital leaders who are delivering new experiences and driving engagement strategies for major brands and organizations: the push to eliminate friction between customers and brands is more important than ever before.
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Sitecore Consultancy Brings Virtual Reality to Web Content Management
The founders of a Sitecore consultancy have created an app that will allow Sitecore web content management users to deliver virtual-reality experiences. Nabil Orfali and Dennis Augustine, who co-founded Toronto-based TechGuilds, have debuted Peek VR for the Sitecore Experience Management Platform (Sitecore XP). The Sitecore consultants told CMSWire this brings
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How Retailers Can Prep for Augmented and Virtual Reality
For years, retailers have been bracing for their version of Armageddon because in their minds, the decline of shopping malls, hastened by customers’ growing preference for shopping online, signal a coming brick-and-mortar apocalypse. Yet in the US, a country with almost 7.3 square feet of retail space per capita —
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How to Engage Customers in a New, Mixed-Reality World
Brands spend the lion’s share of their budgets where they know their audiences can be found: Facebook and Google. That’s why these two companies account for 80 percent of all digital ad spend (including mobile).
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