Articles
Tag: facebook
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Can Facebook Conversational Ads Raise Click-Through Rates?
Improving click-through rates from ads remains a real struggle for marketers.
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Slack Anticipates Growing Pains, Microsoft–Oracle Partnership Deepens, More News
Digital workplace news from ShareGate, Google, Slack and Microsoft in this week's news round up.
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Workplace By Facebook Assesses Its Impact, ABBYY Buys TimelinePI, More News
Workplace by Facebook analyzes its productivity suite, Gartner names top data integrators, Cisco adds voice transcription to WebEx and more.
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Not Facebook? You’re Still Not Off the Hook With Regulators
Facebook has agreed to pay a $5 billion fine to the FTC for its most recent privacy issues, but that doesn't mean smaller businesses are immune from oversight.
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Why Marketers Need a Dedicated Analytics Strategy for Facebook Messenger
While Facebook's main platform is encountering heavy public scrutiny, its Messenger app is emerging as the crown jewel for maintaining engagement.
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Frontline Workers Isolated From HQ, Box Simplifies Process Automation
Workplace by Facebook studied communications habits and attitudes of frontline workers, Box upgrades Box Relay, and more news.
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A New Facebook Ad Metric Matches Spend to Cross-Channel Experiences
One specific update for Facebook ads consolidates multiple return on ad spend reports into a single, cross-channel view.
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Facebook Ad Metrics Updates Aim to Help Marketers Track Reach
Facebook started rolling out a number of new ad metrics in recent weeks and is retiring a number more today in response to marketers' requests.
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Does Facebook Really Care About Privacy?
Mark Zuckerberg has spent a lot of time and effort trying to convince users that Facebook cares about privacy. However, not everyone is convinced.
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Will Mark Zuckerberg's Facebook Privacy Vision Affect Marketers?
Exploring the potential impact Facebook's privacy vision will have for marketers.
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Microsoft Adds Yammer to Teams, Salesforce Launches Training Platform, More News
Yammer finds a home in Microsoft teams, Salesforce launches customizable training platform myTrailhead, and more digital workplace news.
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Zuckerberg Outlines Privacy Strategy, Microsoft Gains on AWS and Other News
Mark Zuckerberg outlines strategy for Facebook and privacy, Microsoft catches up on AWS in cloud services space, Google tackles inequality, and more.
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Where B2B Marketers Are Winning in Social Media
LinkedIn may be the best social media platform for many B2B marketers, but it's not the only one.
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Workplace by Facebook Hits 2M Paid Users, Slack Explores Work Practices, More News
Catch up on the latest from Workplace by Facebook, Slack, Swimlane and more in this week's digital workplace wrap up.
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