Articles
Tag: facebook
-
Ethical Practices in a Data-Driven B2B World
In this new world of data privacy regulation, marketers must be humane and transparent in order to achieve long-term success.
Continue reading...
-
Facebook: A Case Study in Ethics
Every week, a news story offers another case study in ethics (or lack therein). This week, as in weeks before, it came from Facebook.
Continue reading...
-
OpenText & Google Cloud Platform Partner, Gartner's HR 'Must Haves,' More News
OpenText brought its information management suite to Google Cloud, Facebook faces yet another potential lawsuit in the EU and more digital workplace news.
Continue reading...
-
Salesforce Acquires Rebel, Facebook Hires Former UK Deputy PM, More News
Salesforce acquires email marketing solution provider Rebel, Facebook hires new VP Global Affairs, Concentric releases analytics solution and more CX news.
Continue reading...
-
How Is Facebook's Role in the Enterprise Impacted After Another Major Breach?
After another well publicized Facebook security breach that was uncovered last month, the role of Facebook as a digital marketing tool is in the spotlight.
Continue reading...
-
Facebook Gives Workplace Added Muscle, Google Plus Isn’t Going Anywhere, and More
Workplace by Facebook gets an upgrade, Google Plus down but not out (yet), Slack user surveys bears interesting fruit and more.
Continue reading...
-
How Facebook's Cambridge Analytica Scandal Impacted the Intersection of Privacy and Regulation
The timing of the Facebook Cambridge Analytica revelations amplified the impact the scandal had on other existing and in the works regulations.
Continue reading...
-
Why Facebook Engagement is Down and What Marketers Can Do About It
Facebook engagement levels are still plummeting. Here's how to increase Facebook page engagement in 2019 and beyond.
Continue reading...
-
What Marketers Need to Know About Facebook’s WhatsApp Business API
WhatsApp released a business API for chatting with prospects through Facebook ads. Here's what marketers need to know.
Continue reading...
-
Microsoft Bumps Office Prices By 10%, Facebook Buys Redkix and Other News
Microsoft increases pricing and launches Live Events, Facebook buys Redkix, DocuSign buys Spring CRM and Impraise raises more than 10m in funding.
Continue reading...
-
Sometimes Chasing Volume Does Make Sense
Make no mistake: Facebook's customers are the advertisers, not the people using the platform.
Continue reading...
-
How Far Beyond Facebook Does Data Harvesting Go?
While Facebook has been facing into the storm over data harvesting, who else is using your data?
Continue reading...
-
Marketo Acquires Bizible, Salesforce Buys CloudCraze, More News
Catching up on the latest in customer experience software news.
Continue reading...
-
5 Things Brands Can Do To Win Back Customer Trust
Almost half of consumers, both B2B and B2C, do not trust brands. Here are 5 ways you can work to improve that stat.
Continue reading...