Articles
Tag: forrester
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What Marketers Need for the Digital Experience Platforms Multivendor Reality
Forrester has released its Digital Experience Platform (DXP) Wave, and according to their recent research, extensibility and interoperability remain paramount.
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Why Moving to the Cloud Doesn't Mean Dumping Your Legacy Technology
Moving your technology to the cloud doesn't mean dumping your legacy tech. Here's why.
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Invoca Acquires DialogTech, Contentsquare Raises $500M & More CX News
In this week's CX Newsbyte there are acquisitions, increasing brand evaluations, AI and sentiment analytics news and more from the world of CX and marketing.
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Ready for Yet Another Label for Content Management Software? Meet Agile CMS
Forrester debuted a new report, its Agile CMS Wave, replacing the Web Content Management Wave. We cut through the hype to uncover what you need to know.
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5 Things To Consider When Selecting a Video Content Management System
Is your video strategy chaotic? A video content management system can help. Join us as we explore the capabilities, features and selection process for a VCM.
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Customers Expect Convenience and Safety: Will Brands Deliver?
The best way to meet customer expectations is to listen to them and understand what they are expecting, now and in the future.
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The Corporate Intranet Is Key to the Digital Workplace. Really.
The days of the clunky static intranet are over. Today’s cloud-based platforms are agile, responsive and dynamic.
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Slack Connect Opens Chat to External Companies, Intranets Back in Vogue, More News
In this week’s digital workplace roundup Slack takes a step closer to eliminating email, while Forrester research shows intranets are back in fashion.
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What Are the Core Capabilities of an Employee Experience Management Platform?
Sophisticated data collection tools, text analytics and recommendation engines that help managers take targeted action underlie this evolving software category.
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How 3 CMOs Grapple With Budget Changes Due to COVID-19
Forrester has grim forecasts for marketing budgets. Here's how three CMOs are grappling with the sudden changes due to COVID-19.
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Is (Near) Real-Time Customer Experience Within Reach?
Forrester predicts real-time CX (or something close to real-time) will soon be a reality. Here's how some are trying to make that prediction come true.
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What Does the Future Hold for Digital Experience Platforms?
On the heels of Forrester's Digital Experience Platform (DXP) Wave, we discuss key market movements for DXPs.
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Gartner Hails End Of Legacy DB Tech, OpenText Releases Update and More News
This week Gartner hails the end of on-premises databases, Microsoft and Oracle get together for the cloud, OpenText annouces biggest tech upgrade yet, and more.
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Technology Does Not Equal Productivity, Microsoft Unveils SharePoint Home Sites, More
Catch up on studies on remote working, productivity and updates from the SharePoint conference in this week's digital workplace news wrap up.
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