Articles
Tag: forrester
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Is (Near) Real-Time Customer Experience Within Reach?
Forrester predicts real-time CX (or something close to real-time) will soon be a reality. Here's how some are trying to make that prediction come true.
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What Does the Future Hold for Digital Experience Platforms?
On the heels of Forrester's Digital Experience Platform (DXP) Wave, we discuss key market movements for DXPs.
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Gartner Hails End Of Legacy DB Tech, OpenText Releases Update and More News
This week Gartner hails the end of on-premises databases, Microsoft and Oracle get together for the cloud, OpenText annouces biggest tech upgrade yet, and more.
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Technology Does Not Equal Productivity, Microsoft Unveils SharePoint Home Sites, More
Catch up on studies on remote working, productivity and updates from the SharePoint conference in this week's digital workplace news wrap up.
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SurveyMonkey Files IPO, Forrester's CX Certification, More News
Catching up on news from SurveyMonkey, Bynder, Adobe, Forrester and more in our latest news wrap up.
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Forrester Reveals CX Cloud Plans With New Acquisitions, Sitecore Hires CMO, More News
Catching up on the latest in customer experience software news.
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Forrester Names ABM Leaders, Progress Releases Sitefinity 11, More CX News
Catching up on the latest in customer experience software news.
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Forrester Names IBM Only Conversational Computing Leader, and Other DX News
A look back at the week in customer experience software news.
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9 Tips to Consider When Selecting a Digital Experience Platform
With customer touchpoints spanning desktops, mobile devices and more, organizations are seeking a single platform to help deliver better digital experiences.
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Adobe Goes from Forrester Leader to Strong Performer
Recently, Forrester's Wave report gave Adobe what many would consider a demotion in the marketplace. Is it warranted and what can Adobe do to get back on top?
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Cinny Little: Align Around Your Customer Experience Metrics, Then Take Action
Forrester Research senior analyst Cinny Little is perfectly positioned to keep up with the ever-increasing speed at which both technology and customer behavior change.
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DX Platform Users Debate Suite or Best-of-Breed
Forrester researchers say the debate between “best-of-breed versus native functionality” in digital experience software is over. Native solutions won. Analysts at the Cambridge, Mass.-based consultancy reported in their “Digital Experience Platform Trends, 2017” (fee required) research that native solutions are the “logical answer.'" Not so fast, say some practitioners.
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Forrester: Digital Experience Leaders Embrace Portfolio Depth & Integration
Forrester's latest Wave for Digital Experience Platforms (DXP) emphasized vendors' "breadth of the portfolio and quality of integration." Providers that do well in each area bring digital experience practitioners the "best of both worlds," Forrester senior analyst Mark Grannan told CMSWire in an interview this week. Grannan wrote the report
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Forrester Boots Adobe, Names Oracle Lone Digital Experience Platform Leader
Forrester made a significant change in the leaderboard of its Digital Experience Platforms Wave released last week: Oracle is now the lone leader, displacing Adobe. This is the third time Forrester evaluated digital experience platform vendors, also producing Waves in 2014 and 2015. Oracle was a “contender” in 2014
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