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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
Big GOOGLE sign on a facade of glass taken in Seattle.
Google Adds AI Visibility Reports to Search Console
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News
A conference hallway with Sitecore signage at the Sitecore Symposium 2025 at the Walt Disney Dolphin Resort in Orlando, Fla.
Sitecore Acquires Scrunch to Boost AI Search Visibility
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Editorial
Two rolling suitcases sit near a large airport terminal window as a passenger jet takes off in the background. One suitcase is bright yellow, while the other is silver and topped with a hat and sunglasses, evoking leisure travel and vacation planning.
The Purchase Signal Most Brands Are Ignoring: The Booked Trip
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A small autonomous delivery robot travels along a city street at dusk, illuminated by surrounding lights and vehicle headlights. Motion blur in the background emphasizes movement as the four-wheeled robot, carrying a small orange safety flag, navigates an urban environment independently.
Why Customer Experience Is Now Your AI Visibility Strategy
Close-up of a smartphone displaying the Figma logo on screen, with a blurred purple background.
Figma Make Brings Visual Editing to Live Codebases
Stacked tiles featuring the Salesforce cloud logo on a blue background, illustrating the brand’s platform ecosystem and identity.
Salesforce Acquires Contentful to Power Agentforce Content
Jar of homemade tomato pasta sauce surrounded by fresh cherry tomatoes, basil leaves, olive oil and seasonings on a dark countertop, highlighting fresh ingredients commonly used in Italian cooking.
Is Context Engineering the New AEO Secret Sauce?
Silhouette illustration of several people pushing a massive boulder uphill on a steep slope at sunset, symbolizing effort, persistence, teamwork, friction and the challenge of overcoming obstacles to achieve a goal.
What Is Customer Effort Score (CES)? Definition, Benchmarks and How to Improve It
Close-up image of a small ornamental tree growing from a stack of gold coins, with multiple gold money bags hanging from its branches like fruit. Additional gold coins surround the base of the tree, symbolizing investment growth, wealth creation, financial returns and long-term value generation. The background is softly blurred in warm gold and cream tones.
What Saves Money on Every Interaction but Costs You the Customer?
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Articles Tagged "Google Maps"

Editorial
Article
Customer Experience
Agility, Cupcakes and the Rise of the Customer as Designer
Feature
Article
Digital Marketing
Vistaprint Takes Aim at Local Markets
Editorial
Article
Digital Marketing
How to Map for Success - Literally
Feature
Article
Customer Experience
Google Maps Set to Display Ads
Feature
Article
Customer Experience
Apple Acquires Locationary to Boost Maps App Credibility
Feature
Article
Customer Experience
Google Maps 2.0 Arrives for iPad With Indoor Maps and Live Traffic Updates
Feature
Article
Customer Experience
Google Directs Traffic App Waze into the Buy Lane
Feature
Article
Customer Experience
Google I/O: Cool New Features for Gmail, Maps, Google+, plus Multi-Platform SSO
Feature
Article
Customer Experience
A Week in Google: AdMob Joins AdWords, Chrome Hits Windows 8 Metro and More
Feature
Article
Customer Experience
New Google vs. Apple Maps: Effects on Users and Content?
Feature
Article
Social Business
A Week in Google: A New Gmail Look and a Bad iPhone App
Feature
Article
Enterprise 2.0
Google to Charge Heavy Users for Maps Access
Feature
Article
Web Content
A Week in Google: Here Comes the Web in 3D, Fiber Network to Follow
Feature
Article
Enterprise 2.0
A Week in Google: Oracle Sues, Network Neutrality Prop Gets Flamed
Feature
Article
Web Experience
Google's Geo-Targeted Ads Open Doors for Marketers
Feature
Article
Web CMS
Add Google Maps to Your Content with Inergize Web CMS
Feature
Article
Mobile
BlackBerry Feeds Google Maps to the Enterprise Glass Pipe
Feature
Article
Web 2.0
Google Maps Get Better Eyesight With GeoEye-1
Feature
Article
Web 2.0
Google Maps for Mobile Upgraded, but Drama Lingers
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For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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