Articles
With more people working remotely, many workers are turning to mobile devices, but are they effective and should workers use them to meet business goals?
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Companies that help customers navigate this crisis—even if it means creating brand new services—will be well-positioned to retain loyalty when all this is over.
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The best way to prepare for trends yet to come is to take stock of those that have already emerged and understand which among them have the most staying power.
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Most firms still fall far short of excellent, or even good, mobile CX.
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Mobile devices make our lives easier. But they also open us up to increased potential for fraud and security issues.
Verifying mobile device users is something all businesses should be thinking about, especially as more of our activities — both professional and personal — are conducted via apps.
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In their rush to cater to the ever-increasing number of mobile device users, many developers, web designers and content producers have come to believe in some common — and outdated — misconceptions.
Let’s set the record straight.
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More customers are using digital devices before and during their shopping journey, including smartphones but also tablets and laptop computers, and much more digital information is available to them.
That was true when analysts at Deloitte Digital wrote those words late last year — and even more true today.
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All this month we've been sharing advice about jump starting your mobile strategy, especially in light of the upcoming holiday season. By any measure, mobile is booming.
As Boston Retail Partners, a retail management consulting firm, notes in its 2015 POS/Customer Engagement Benchmarking Survey (registration required), "Consumers and
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Mobile is on track to boom this year. Just look at its performance in 2014: According to IBM Digital Analytics Benchmark, 45 percent of all online traffic to retail websites and apps came from smartphones and tablets between Nov. 1 and Dec. 31.
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Someone downloaded your mobile app. Awesome.
So now what are you doing in the next 30 days?
It may mean the difference between keeping that potential customer engaged and losing them in the deep digital sea. Researchers found in a study released June 30 that four out of five
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When is the last time you did business on the web and came away thrilled by the experience? OK, maybe thrilled is asking too much, how about with just a hint of the warm-fuzzies? If you’re typical, the answer is “almost never.” And, yes, we’re being generous with the “almost.
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The Open Mobile Alliance (OMA) recently released its social web specifications for the OMA Social Network Web (SNeW) Enabler. What is it? And what does it mean for the future of social networks and the mobile web? Open Mobile Alliance The Open Mobile Alliance, founded in 2002, helps to
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Only nineteen more days until Cyber Monday — the day when customers, hungover from Thanksgiving meals and recovering from Black Friday brawls, go online to finish (or for some, start) their holiday shopping. Each year the competition to offer the best prices gets tougher.
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There's no doubt mobile in the marketplace influences the way consumers shop. Whether they are using their smartphone to compare prices or pulling out tablets to access coupons and retail discounts, consumers are increasingly incorporating mobile devices into their shopping experiences.
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