Articles
Tag: twitter
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How to Use Twitter Analytics to Keep Your Marketing Messaging on Point
Twitter provides marketers with one of the most straightforward dashboard tools available, but some marketers don't explore analytics beyond that.
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How to Avoid a Twitter Suspension of Your Marketing Strategy
What marketers need to know about Twitter's Platform Manipulation and Spam policy.
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How to Tell if Twitter Is Right for Your Brand
There are a multitude of social media platforms and Twitter is big, but it's not for every brand. Here are things to consider before diving in.
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5 Ways to Get More Engagement From Your Tweets
Tips to boost engagement on Twitter — whether for your business or your personal brand.
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Where B2B Marketers Are Winning in Social Media
LinkedIn may be the best social media platform for many B2B marketers, but it's not the only one.
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Twitter Marketing Isn't Dead, You're Just Doing it Wrong
Is Twitter marketing on the upswing? We asked experts to share their thoughts on that and marketing best practices for the platform.
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From Broadcasting to Engagement: My Twitter Journey, in 3 Phases
A look at how my use of Twitter has adapted and evolved.
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Big Tech in the Crosshairs
Leading digital companies are coming under fire for suspect business practices.
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7 Sites for Marketers to Grow Their Network
Want to grow your professional network? We caught up with marketers who shared their best places to grow their network, cultivate ideas, and find great content.
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Is Your Time Online Time Well Spent?
A backlash is growing against the power the social media giants have in our lives. Ask yourself: is my time online time well spent?
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Marketers Share Strategies for Twitter's New 280-Character Limit
Twitter recently changed it's character count to 280 for all of it's users, so we asked marketers how this is impacting their use of the social media network.
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Drive Higher Engagement by Joining a Twitter Chat
It's hard to get anyone to notice you on Twitter. You can improve your odds by joining a Twitter chat.
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Salesforce Integrates AI-Powered Image Recognition for Twitter
Eleven months ago the tech world was abuzz with rumors flying that Salesforce might buy Twitter. Salesforce CEO Mark Benioff had called the still struggling social media company an “unpolished jewel,” a “great brand” and the proposition of acquiring it “a once in a lifetime opportunity.
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SAP Leonardo's New IoT Solutions, Accenture's Latest Buy, More News
SAP unveiled new solutions built on its SAP Leonardo IoT platform at its SAP Leonardo Live conference this week in Frankfurt, Germany. The solutions build off releases unveiled during the Walldorf, Germany-based company's SAPPHIRE NOW conference in May.
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