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Amadeus, Northzone Join EPiServer Buyout

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Amadeus Capital and Northzone have just joined hands with Peter Larsson (via Monterro Holdings) to acquire a majority stake in EPiServer. Stockholm-based EPiServer, a web CMS purveyor, significantly exceeds estimated industry growth of 13 percent per annum. CMS Watch points out this is a pretty ambitious series of changes for a company that only hired its first employee outside Sweden last year. But scaling in Scandinavia isn't as easy as one would hope. EPiServer's biggest competitor, reach-wise, is Sitecore. There's also Polopoly, I guess, but we haven't heard much about them since that pay-per-view blogging thing. The Amadeus/Northzone/Larsson transaction cost about US$ 23.5 million. Peter Larsson will be taking on the mantle of CEO.
About the Author
Angela Natividad

Angela Natividad is a compulsive communicator with thoughts on advertising, technology and life. Today she is VP-Marketing at hypios.com, in-house ad critic at Vanksen's Culture-Buzz.com, and co-hostess of AdVerve, a podcast about the culture of advertising. Connect with Angela Natividad:

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