Alida gives you both broad feedback and deep insights from your customers, so you can make decisions with them—not for them.
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Thoma Bravo has acquired one of the customer experience management software's biggest companies, Medallia, for an estimated $6.4 billion. Continue reading...
The best way to get someone to commit to something big is to first convince them to commit to something small. Continue reading...
Businesses typically respond to disruption in one of three ways: innovate to lead, pivot to leverage new opportunities, or stay the course. Continue reading...
This week, fast food giant McDonald’s announced restructuring and added a new team to the business that will take ownership of CX and personalization. Continue reading...
No company goes out of its way to produce miserable customer experiences. And yet, they happen. Continue reading...