Mario M. Westphal

Mario M. Westphal is an independent developer engaged in IMatch software creating for photographers, corporate and governmental users.

Company Info

Dec 15

Wasn't NPS Supposed to Be All But Gone This Year?

Gartner predicted four years a big decrease in Net Promoter Score use as a CX metric in 2025. But it's hanging around. Continue reading...
Dec 12

AI’s Biggest Problem in Digital Experience: It’s Mostly Cosmetic

Surface-level automation gets billed as intelligence. Here’s how to separate genuine innovation from the marketing sparkle. Continue reading...
Dec 12

Customer Data Whispers, AI Answers: A New Playbook for 2026

The shift from reporting to reasoning is here. Data is talking back, and companies that listen early are pulling ahead. Continue reading...
Dec 12

Why AI Alone Can’t Help Your Digital Experience Platform Evolve

DXPs evolve only when AI is fed real patterns, constraints and versioned context—not just conversational prompts. Continue reading...
Dec 11

Outset Raises $30M Series B for AI-Native CX Platform

Funding fuels expansion from AI research tool to full customer experience management system. Continue reading...