pTools Software

pTools Software is an Irish web content management software company offering solutions both for private and public sectors.

Company Info

Apr 8

Customer Service Splits in 2: Bots Handle Volume, Humans Handle Reality

AI owns the routine. Humans own the moments that matter — and that’s where CX leaders win or lose. Continue reading...
Apr 8

AI: The Best Opportunity Ever for Authentic Brand Content

For real: the most “artificial” technology in our toolkit might be the most powerful authenticity tool we’ve ever had. Continue reading...
Apr 7

The First 5 Minutes Define How Customers Will Treat You

What did a young girl dining on chicken fingers and fries in New Hope, Pa., teach us? Early signals set customer expectations. Continue reading...
Apr 7

Where AI Wins — And Where It Still Falls Apart in Customer Service

With AI handling the basics, brands are judged on how well they manage complexity and empathy. Continue reading...
Apr 7

Sprinklr Ships Spring '26 Update With AI Agents, Copilots and Governance Tools Across CX Suite

From explainable AI agents to a proactive copilot and VoC Action Plans, the 26.4 release puts product muscle behind the vision Sprinklr outlined weeks ago. Continue reading...