Consumers increasingly perceive shopping as a unified experience, blending the online and offline journey with mobile devices as the constant shopping companion.
So it's imperative that retailers have a mobile strategy in place that they can use to reach customers while they are actively shopping, targeting them with relevant ads to encourage a purchase – either on their mobile device or in-store. Read more.
Learning Opportunities
Webinar
Mar
29
The CX Commute vs. the CX Joy Ride
Is your CX traffic holding up your customer's journey?
Webinar
Mar
29
Is Your Microsoft 365 Data Recoverable? How to Survive the IT Hotseat When Data is Lost
See why MIcrosoft recommends third party backup
Webinar
Mar
30
An Optimized Customer Contact Strategy Combines Transparency and Intelligence: The State of Outbound Communications
Learn from the Neustar-commissioned Forrester Consulting study on challenges and solutions for contact centers
Webinar
Apr
13
Accelerating Content Velocity Across the Digital Supply Chain
Learn to integrate DAM with upstream tools to improve workflow efficiency.
Conference
May
10
CMSWire CONNECT Customer Experience Conference - Austin 2023
Don't miss the top customer experience and digital experience conference of the year — live in Austin, Texas May 10-12.
Conference
May
10
Reworked CONNECT Employee Experience & Digital Workplace Conference Austin 2023
North America's best employee experience and digital workplace conference of the year — live in Austin May 10-12, 2023.
Top Stories
What else got us talking this week:
Customer Experience
- For DX That Converts, Pay Attention to Customer Retention
- Don't Expect Much Value from 'Free' Outbound Links Anymore
- Embrace Behavioral Data for Super Targeted Marketing
- Something Is Missing From Your Data-Driven Decisions
Digital Workplace
- What's Going to Solve the $20B SPAM Problem?
- Smarter Meeting Planning Tools Try to Save You the Headache
- How to Write Performance Objectives that Work
- Intranet Migrations Call For Careful Attention
Enterprise Information Management
- Easy Solutions to Your Worst Spreadsheet Problems
- Does Brexit Muddy the Trans-Atlantic Data Protection Waters?
- 4 Dimensions of Enterprise Search Success
- EIM Provider Magnitude Software Acquires Simba Technologies
Featured Events
- Aug. 24 — [CMSWire Webinar] The Road to Cloud: Digital Experience Best Practices
- Aug. 25 — CMSWire Tweet Jam: Building Your MarTech Stack #DXchat
- Aug. 30 — [CMSWire Webinar] 5 Steps to Build an Engaging Digital Destination
- Sept. 21 — [Earley Executive Roundtable] Data Governance Success: Think Big but Start Small
- Nov. 14 — CMSWire's Digital Experience Summit 2016 in Chicago
Featured Research
- Benefits of Running Your Web CMS in The Cloud
- Vendor Landscape Report: Digital Asset Management
- The Definitive Guide to Marketing Resource Management
- The Marketing Automation Platform Evaluation Report
- The 3 Levels of B2B Marketing Personalization
Learn how you can join our contributor community.