The Wire (Page 189)

Aleya Haney, Manager- Business Development with McKinley Marketing Partners Matt Lee, Manager - Business Development with McKinley Marketing Partners Aleya Haney and Matt Lee Join the Team to Drive Growth and Sales Success ALEXANDRIA, VIRGINIA, UNITED STATES, November 8, 2023 / EINPresswire.com / -- McKinley Marketing Partners (McKinley), the leading staffing and recruiting firm specializing in marketing, creative, and communications talent, proudly introduces two distinguished professionals who have recently joined its ranks. Aleya Haney and Matt Lee have assumed roles as Managers of Business Development, further solidifying the company's dedication to providing exceptional talent and unparalleled services to its valued clients. "We are thrilled to welcome our two new sales team members," stated Michelle Boggs, CEO and Co-Founder of McKinley. "Aleya and Matt bring valuable expertise to our team and will undoubtedly be instrumental in propelling our ongoing growth and success.

The new purpose-driven agency will focus exclusively on creating positive change through a comprehensive range of branding, marketing and design services SAN FRANCISCO--(BUSINESS WIRE)--Creative luminaries Alex Prodaniuk and Justin Moore today announced the launch of Canary’s Revenge, an independent creative agency. Canary’s Revenge will bring a fresh perspective to the world of creative solutions, focusing exclusively on projects that directly contribute to a more sustainable and equitable world.

SUNRISE, Fla.--(BUSINESS WIRE)--SproutLoud, the leader in distributed marketing, is proud to announce the launch of new AI capabilities that are being infused into the platform, featuring generative AI, improved user experience and enhanced productivity. With its long-term investment on integrating generative AI, advanced learning models, and self-training data science into its platform, SproutLoud is poised to redefine the brand-to-local landscape. “SproutLoud’s primary focus is making marketing easier and more effective for brand-to-local teams that sell through channel partners, locations and frontline employees,” said Jared Shusterman, Founder and CEO of SproutLoud. “Our platform, infused with AI, will supercharge the capabilities our clients rely on to expedite speed to market, enforce brand compliance and regulatory compliance, and amplify ROI on content and marketing investments.” Generative AI capabilities in SproutLoud will translate into tangible ease, reduced training cycles and increased productivity for brand-to-local co-marketing efforts.

By giving agents the tools to understand their customers better, Thesis delivers more personalized experiences and sees gains in customer satisfaction and survey response rates PLEASANTON, Calif.--(BUSINESS WIRE)-- Medallia, Inc., the global leader in customer and employee experience, today announced Thesis, one of the pioneers of cognitive enhancers, has seen an immediate impact after deploying Medallia. In just the first 30 days with Medallia, Thesis’ survey response rate has increased from 4.4% to 13.3% and its customer satisfaction from 90% to 93.2%.

AI-powered assistant enhances marketing insights and campaign orchestration SAN DIEGO, Nov. 7, 2023 /PRNewswire/ -- Mapp, the leading international provider of insight-led customer experience solutions, has today announced the latest addition to the Mapp Cloud – Mapp AI Assistant, designed to enhance and automate marketers' cross-channel campaigns. Mapp has always been committed to simplifying the marketing landscape by helping marketers in identifying opportunities, analyzing data, and extracting valuable insights.

Nomad eCommerce joins forces with WM Synergy to enhance B2B eCommerce for users of Infor VISUAL and Acumatica ERP, streamlining sales cycles and operations. O'FALLON, ILLINOIS, UNITED STATES OF AMERCIA, November 7, 2023 / EINPresswire.com / -- Nomad eCommerce and WM Synergy have formed a new partnership to offer a B2B eCommerce solution for users of Infor VISUAL ERP and Acumatica ERP. Nomad is a robust SaaS solution that combines eCommerce, Marketing, a CMS, along with ERP synchronization into one powerful platform that can easily manage all sites and channels.

3D product configurators by 3D Cloud ™ by Marxent unlock limitless opportunities for customers ST PETERSBURG, Fla., Nov. 7, 2023 /PRNewswire/ -- Today, 3D Cloud by Marxent, the leader in 3D e-commerce for furniture and home improvement, and Herman Miller and Design Within Reach (DWR) announced the launch of 3D product configurators for several products on their North American retail websites. 3D Cloud makes it possible to deliver the right configurations to the right audiences efficiently and at scale After a successful launch in the contract space, 3D Cloud by Marxent's 3D product configurators have been rolled out on store.hermanmiller.com and DWR.com for top-performance seating products, changing the way that customers interact with the brands. Configurators are available for the following products with more on the way: Aeron Chair, Aeron Gaming Chair, Cosm Chair, Embody Chair, Embody Gaming Chair, Lino Chair, Mirra 2 Chair, Sayl Chair, Sayl Gaming Chair, Setu Chair, and Verus Chair. "At MillerKnoll, we are constantly enhancing our digitally-enabled customer experiences," said Ben Groom, Chief Technology Officer at MillerKnoll. "With 3D Cloud by Marxent, we leveraged 3D product configurators to build a more immersive and interactive shopping experience for our customers, which has already generated a significant spike in conversion rates." "The successful integration of 3D Cloud Product Configurators on Herman Miller and DWR retail websites demonstrates the scalability of our 'build 3D content once, use everywhere' approach," said Beck Besecker, CEO and Co-Founder of 3D Cloud by Marxent. "Herman Miller is a global brand and design leader with products that offer extensive customization options.

UST AlphaAI consolidates the company's AI services, solutions and platforms to provide a transformative catalyst for growth ALISO VIEJO, Calif., Nov. 7, 2023 /PRNewswire/ -- UST, a leading digital transformation solutions company, has introduced UST AlphaAI, which consolidates the company's comprehensive suite of Artificial Intelligence (AI) services, solutions, and platforms. The introduction of UST AlphaAI strategically positions the company for further success in the dynamic AI landscape.

SAN JOSE, CA, UNITED STATES, November 7, 2023 / EINPresswire.com / -- TapClicks, the leading provider of Smart Marketing Cloud solutions, including automated data warehousing, reporting intelligence, and marketing workflow management for media companies, digital marketing agencies, and brands, today announced that Chel (Jean-Michel) Heler has been named Executive General Manager. Focused on growth acceleration, his charter includes unifying and overseeing teams in partnerships and marketing, as well as driving go-to-market and growth strategies.

Rigorous Project Governance Process Provides Structure to Assess AI Initiatives FT. LAUDERDALE, Fla.--(BUSINESS WIRE)-- #AI -- iQor, a leading managed services provider of digitally enabled business process outsourcing solutions, today announced a rigorous IT prioritization process designed to vet artificial intelligence (AI) projects.